# Prim Practical Travel Blazers The Private White Loro Piana Travel Blazer is Virtually Weatherproof By Michael Hemsworth | Published 2019-08-16 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/travel-blazer References: [uncrate](https://uncrate.com/private-white-loro-piana-travel-blazer/) & [privatewhitevc](https://www.privatewhitevc.com) The Private White Loro Piana Travel Blazer is a chic garment for option for urbanites and avid travelers alike that will enable them to maintain a prim, proper aesthetic when going about their routine. The blazer is, as the name suggests, made with the brands custom-developed Loro Piana fabric, which has been paired with the Storm System treatment. This enables the garment to maintain a virtually weatherproof design that's waterproof and nearly windproof to make it perfect for extended trips when [packing efficiency is a must](https://www.trendhunter.com/trends/lake-geneva-series). The Private White Loro Piana Travel Blazer is suitable enough to be dressed up or down to suit any occasion and is finished with copper hardware from [RIRI](https://www.trendhunter.com/trends/3piece-lip-set) of Switzerland that maintains a military-grade design. ## Trend Insights (Trend Hunter) - Score: 5.4/10 - Popularity: 89% | Activity: 64% | Freshness: 8% - Audience gender: 90% men, 10% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion) ## Key Themes ### What Makes This Trend Stand Out - **Virtually Weatherproof Garments:** There is a disruptive innovation opportunity to develop garments that are virtually weatherproof, providing protection against various elements for urbanites and travelers. - **Custom-developed Fabrics:** There is a disruptive innovation opportunity to create custom-developed fabrics that offer unique properties, such as weatherproofing, for stylish and functional garments. - **Military-grade Design Details:** There is a disruptive innovation opportunity to incorporate military-grade design details, like copper hardware, into garments for a stylish and durable aesthetic. ### Sectors Adopting This - **Fashion:** The fashion industry can explore the disruptive innovation opportunities of virtually weatherproof garments, custom-developed fabrics, and military-grade design details. - **Outdoor Gear:** The outdoor gear industry can capitalize on the disruptive innovation opportunities of virtually weatherproof garments that offer protection against outdoor elements. - **Travel Accessories:** The travel accessories industry can tap into the disruptive innovation opportunities of custom-developed fabrics and virtually weatherproof garments to provide stylish and functional options for frequent travelers. ## Related on Trend Hunter - [All-Weather Travel Jackets](https://www.trendhunter.com/trends/alpargali-jacket.md) - [Water-Repellent Weekend Travel Pants](https://www.trendhunter.com/trends/72hour-merino-travel-pant.md) - [Versatile Stylish Seasonal Jackets](https://www.trendhunter.com/trends/blauer-1.md) - [Body-Mapped All-Weather Parkas](https://www.trendhunter.com/trends/weatherproof-parka.md) - [Essential Weather-Resistant Apparel](https://www.trendhunter.com/trends/pieces-for-rainy-days.md) - [Tactical Inclement Weather Outerwear](https://www.trendhunter.com/trends/storm-jacket.md) - [Timeless Tweed Blazers](https://www.trendhunter.com/trends/rowan-blazer.md) - [Weather-Resistant Performance Jackets](https://www.trendhunter.com/trends/nano-puff-jacket.md) - [Functional Timeless Outerwear](https://www.trendhunter.com/trends/soeur-x-kway.md)