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# Online Upcycling Innovation Hubs
Trash Backwards is a Community Supporting the Reuse Revolution

By Rebecca Byers | Published 2012-07-30 | Social Good
Source: Trend Hunter, https://www.trendhunter.com/trends/trash-backwards
References: [xconomy](http://www.xconomy.com/seattle/2012/07/30/fledge-class/) & [trashbackwards](http://trashbackwards.com/)

Trash Backwards is an online hub that provides original content and a curated database centered on the reuse revolution. Additionally, TB is currently building a mobile app that endeavors to “power the reuse revolution” and encourages readers to contribute their voice to the community with ideas for upcycling DIY tutorials or other suggestions [via email](http://trashbackwards.com/about/).

Based on Bainbridge Island, Washington State, TB are advocates for living a lower impact life and provide innovative DIY content like how to [Start an Inventor’s Kit For Your Curious Child](http://trashbackwards.com/2012/07/20/start-an-inventors-kit-for-your-curious-child/), a [step-by-step guide to using old election signs to make a chicken coop](http://trashbackwards.com/2012/07/11/trash-hacker-old-campaign-signs-chicken-coop/) and even fix-it guides, all aiming to eliminate wasteful living.

**Contact Information**
Trash Backwards [website](http://trashbackwards.com/)
Trash Backwards on [Facebook](http://www.facebook.com/TrashBackwards)
Trash Backwards on [Twitter](http://twitter.com/trashbackwards)
Trash Backwards on [Pinterest](http://pinterest.com/trashbackwards/)

## Trend Insights (Trend Hunter)

- Score: 3.4/10
- Popularity: 42% | Activity: 53% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Social Good](https://www.trendhunter.com/socialgood) > [Social Business](https://www.trendhunter.com/socialbusiness)

## Key Themes

### What Makes This Trend Stand Out

- **Reuse Revolution:** Innovative online platforms like Trash Backwards are leading the reuse revolution by providing original content and a curated database centered on upcycling.
- **Upcycling DIY:** The rise of upcycling DIY content, such as Trash Backwards' tutorials and guides, presents disruptive innovation opportunities in the sustainable living space.
- **Mobile App Expansion:** Trash Backwards' development of a mobile app to 'power the reuse revolution' highlights the potential for disruptive innovation in the mobile technology industry.

### Sectors Adopting This

- **Sustainable Living:** Trash Backwards' advocacy for living a lower impact life aligns with the growing demand for sustainable solutions, presenting disruptive innovation opportunities in sustainable living industries.
- **Online Platforms:** The success of Trash Backwards as an online hub for upcycling content highlights the potential for disruptive innovation in the online platform industry.
- **Mobile Technology:** Trash Backwards' mobile app development demonstrates the disruptive potential of innovation in the mobile technology industry, specifically for sustainability-focused applications.

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