# Interactive Retail Mirrors Samsung's Mirror and Transparent OLED Makes Retail Visually Engaging By Laura McQuarrie | Published 2015-06-24 | Tech Source: Trend Hunter, https://www.trendhunter.com/trends/transparent-oled References: [en.rocketnews24](http://en.rocketnews24.com/2015/06/13/samsung-invented-a-crazy-mirror-that-can-show-you-how-clothing-looks-on-you-before-you-buy/) & [businesswire](http://www.businesswire.com/news/home/20150609006775/en/Samsung-Display-Introduces-Mirror-Transparent-OLED-Display) At the Retail Asia Expo 2015, [Samsung](https://www.trendhunter.com/trends/samsung-micro-led-beauty-mirror) unveiled an impressive Mirror and Transparent OLED that's fit for personalized shopping and browsing for information inside of a retail space. The Samsung Display OLED makes use of [Intel](https://www.trendhunter.com/trends/prestige-14-flip-ai-van-gogh-edition) Real Sense technology to create an interactive closet and a self-modeling wardrobe so that shoppers can see the items in the store trialed on themselves in an realistic way. With built-in cameras and recording tools, the hybrid mirror-displays will be used as [virtual fitting rooms](https://www.trendhunter.com/trends/bariano), to give consumers a chance to try on garments and accessories before committing to a purchase. Smart mirrors like this one are emerging in the retail industry not only to appease vanity, but also supply interaction and information before a consumer advances to the point-of-purchase. Eventually, this could be indicative of what mirrors of the future will look like in homes. ## Trend Insights (Trend Hunter) - Score: 6.4/10 - Popularity: 88% | Activity: 97% | Freshness: 8% - Audience gender: 30% men, 70% women - Primary generations: Millennial, Gen X - Top markets: Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Gadgets](https://www.trendhunter.com/gadgets) ## Key Themes ### Why This Trend Is Growing - **Interactive Retail Mirrors:** The use of interactive retail mirrors with virtual fitting rooms is a disruptive innovation opportunity in the retail industry. - **Personalized Shopping Experience:** Creating a personalized shopping experience through interactive mirrors and self-modeling wardrobe is a disruptive innovation opportunity in the retail industry. - **Integration of Intel Real Sense Technology:** The integration of Intel Real Sense technology in interactive mirrors provides a disruptive innovation opportunity for improved customer engagement and data collection in the retail industry. ### Industries Being Reshaped - **Retail Industry:** The retail industry can leverage interactive retail mirrors to enhance the shopping experience and increase customer engagement. - **Fashion Industry:** The fashion industry can utilize interactive retail mirrors to offer virtual fitting rooms and personalized recommendations for customers, leading to a more immersive and convenient shopping experience. - **Technology Industry:** The technology industry can explore the integration of Intel Real Sense technology in various applications, including interactive mirrors, to revolutionize user interactions and data collection. ## Related on Trend Hunter - [Interactive Beauty Mirrors](https://www.trendhunter.com/trends/samsung-micro-led-beauty-mirror.md) - [Virtual Fitting Mirror Systems](https://www.trendhunter.com/trends/ovme.md) - [Smart Mirror Platforms](https://www.trendhunter.com/trends/loook-ai.md) - [Transparent OLED Displays](https://www.trendhunter.com/trends/lg-display-transparent-oled.md) - [Transparent Television Screens](https://www.trendhunter.com/trends/transparent-microled-display.md) - [AI-Powered Styling Mirrors](https://www.trendhunter.com/trends/heymirror-smart-dressing-mirror.md) - [Advanced Body-Scanning Mirrors](https://www.trendhunter.com/trends/omnia-1.md) - [Fully Transparent OLED Screens](https://www.trendhunter.com/trends/veeo-holodeck-t55.md) - [Dual-Use Smart Mirrors](https://www.trendhunter.com/trends/thin-cast-smart-mirror.md)