# DIY Transformer Camera 90's Toy Turned Into Picturesque Warrior By Holger Mohr | Published 2009-06-25 | Tech Source: Trend Hunter, https://www.trendhunter.com/trends/transformer-camera References: [artschoolvets](http://artschoolvets.com/news/?s=transformers) & [dvice](http://dvice.com/archives/2009/06/this-voltron-tr.php) With the new [Transformers movie](https://www.trendhunter.com/trends/bape-and-transformers-1) now in theatres, here is another Transformer innovation that is pretty flashy (no pun intended:maybe). The Voltron Star Shooter is a 90's action figure that was tinkered with in order to create a “Voltron Camera.” The Voltron camera actually works and [shoots 110 film](https://www.trendhunter.com/trends/barbie-film-camera) and you have to admit it does add a little edge to the Voltron Star Shooter's whole motif. **Implications** - One of the best ways for a company to have a lasting subconscious effect on consumers is by pairing their products with major [Hollywood](https://www.trendhunter.com/trends/whatshouldiwatchai) brands or movies, especially a franchise that allows for toys or video games. By connecting the brand with the movie, companies create a subliminal advertising effect which stays with a consumer longer than a typical overt advertisement. ## Trend Insights (Trend Hunter) - Score: 4.1/10 - Popularity: 52% | Activity: 64% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Photography](https://www.trendhunter.com/photography) ## Key Themes ### Why This Trend Is Growing - **Movie-inspired DIY:** Creating DIY projects inspired by popular movies helps connect consumers with brands and creates a lasting impression. - **Toy-tinkering:** Tinkering with vintage toys to create new functional products is a growing trend. - **Retro Camera Revival:** Reviving outdated camera technology by repurposing vintage toys can provide a unique experience for photography enthusiasts. ### Industries Being Reshaped - **Toy Manufacturing:** Toy manufacturers can capitalize on the vintage toy tinkering trend by offering customized products. - **Photography:** Photography industry professionals can innovate by repurposing vintage toys to create functional and unique camera equipment. - **Film Industry:** Film studios can collaborate with toy manufacturers to create movie-inspired merchandise, adding to the franchise's branding and appeal. ## Related on Trend Hunter - [Video Projector Camera Toys](https://www.trendhunter.com/trends/photo-creator-video-projector-camera.md) - [Transforming Crossover Dinosaur Toys](https://www.trendhunter.com/trends/transformers-x-jurassic-park.md) - [Selfie-Centric Action Figures](https://www.trendhunter.com/trends/selfie-series.md) - [Selfie-Based Action Figures](https://www.trendhunter.com/trends/formlabs.md) - [Collectible Mini Cameras](https://www.trendhunter.com/trends/photo-creator-mini-cam.md) - [Cartoon Franchise Collab Collectibles](https://www.trendhunter.com/trends/bape-and-transformers-1.md) - [Color-In Photo Cameras](https://www.trendhunter.com/trends/toy-camera-concept.md) - [Retro Doll-Themed Cameras](https://www.trendhunter.com/trends/barbie-film-camera.md) - [Retro Doll-inspired Cameras](https://www.trendhunter.com/trends/polaroid-600-malibu-barbie-instant-film-camera.md)