# Workout-Activated Skincare FaceGym's 'Training Sticks' are Powered by Moisture and Heat By Laura McQuarrie | Published 2019-02-26 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/training-sticks References: [cosmeticsbusiness](https://www.cosmeticsbusiness.com/news/article_page/FaceGym_taps_into_active_beauty_with_new_new_Training_Sticks_to_improve_skins_appearance_while_exercising/152222) & [facegym](https://www.facegym.com/whats-new-at-facegym/coming-soon-training-sticks/) [FaceGym](https://www.trendhunter.com/trends/face-dunk) set itself apart as the first-of-its-kind "gym studio for the face" that offers non-invasive "facial workout training" to help lift and sculpt the many muscles of the face—now, FaceGym is introducing a four-piece skincare range called 'Training Sticks.' In line with the rise of [athletic beauty products](https://www.trendhunter.com/trends/fitnessfocused-skincare) and [solid skincare in stick formats](https://www.trendhunter.com/trends/water-based-serum-stick), this new line introduces solutions that are activated by heat and moisture during movement. Designed to be used before a workout, the FaceGym Training Sticks are said to give better results the harder one exercises. The range of Training Sticks, touted as an "innovation in motion-activated skincare," includes Multi-Vitamin, Activated Charcoal, Brazilian Pink Clay and Spirulina face treatments, which are powered by coffee begalensis, raspberry plants, vitamins, antioxidants and fatty acids. ## Trend Insights (Trend Hunter) - Score: 6.6/10 - Popularity: 92% | Activity: 99% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics) ## Key Themes ### What Makes This Trend Stand Out - **Athletic Beauty Products:** There is an opportunity for beauty companies to create skincare products specifically formulated for pre-and-post workout that use ingredients to enhance an athlete's performance. - **Solid Skincare in Stick Formats:** There is a growing demand for innovative skincare products that come in solid stick formats, which are convenient for on-the-go use. - **Motion-activated Skincare:** Beauty companies can continue to develop motion-activated skincare products that are activated by heat and/or sweat and enhance the effects of physical exercise. ### Sectors Adopting This - **Beauty and Personal Care:** Beauty companies have the opportunity to create workout-specific skincare products that can enhance the performance of athletes and fitness enthusiasts. - **Fitness and Wellness:** Specialized fitness studios have the opportunity to partner with beauty companies to offer workout-activated skincare products to their customers. - **Natural Ingredient Suppliers:** Suppliers can leverage the growing demand for natural and organic ingredients to provide beauty companies with the necessary ingredients to develop their workout-activated skincare products. ## Related on Trend Hunter - [Tech-Enhanced Facial Workouts](https://www.trendhunter.com/trends/fitness-for-your-face.md) - [Post-Gym Skincare Routines](https://www.trendhunter.com/trends/postgym-skincare.md) - [Recovery-Focused Skincare](https://www.trendhunter.com/trends/primark-performance-beauty.md) - [Portable Gym-Care Beauty Kits](https://www.trendhunter.com/trends/gymcare-kit.md) - [Cooling Plumping Sticks](https://www.trendhunter.com/trends/cryo-plumping-stick.md) - [Water-Based Serum Sticks](https://www.trendhunter.com/trends/water-based-serum-stick.md) - [At-Home Cryotherapy Tools](https://www.trendhunter.com/trends/face-dunk.md) - [Multi-Use Contouring Tools](https://www.trendhunter.com/trends/face-and-scalp-tool.md) - [Hydrating Sculpting Moisturizers](https://www.trendhunter.com/trends/face-sculpt.md)