# Trail Mix Chocolate Bars Purdys Chocolatier Launched Vegan Treats for International Chocolate Day By Laura McQuarrie | Published 2021-09-15 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/trail-mix-chocolate References: [businesswire](https://www.businesswire.com/news/home/20210913005121/en) & [purdys](https://www.purdys.com/vegan) In celebration of International Chocolate Day, [Purdys](https://www.trendhunter.com/trends/vegan-sweet-georgia-browns) introduced three new vegan bars, including [trail mix chocolate bars](https://www.trendhunter.com/trends/purdys-chocolatier-1) that are full of texture and flavor. In response to changing consumer preferences, the brand created new chocolates that spread joy to a wide range of people no matter their dietary preferences. As the brand describes, "Customers are choosing dairy-free options and are on the lookout for products that not only taste good, but provide them with an experience they can feel good about." The Vegan Mylk Chocolate, Vegan Mylk Trail Mix, and Vegan Dark Trail Mix chocolates are the first creations from the [vegan line of chocolate](https://www.trendhunter.com/trends/ritter-sport-vegan-tower) at Purdys. In order to better serve consumers who are looking for plant-based options that meet their preferences and needs, these chocolates will be introduced to Purdys lineup in mid-September. ## Trend Insights (Trend Hunter) - Score: 3.1/10 - Popularity: 39% | Activity: 45% | Freshness: 10% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### What Makes This Trend Stand Out - **Vegan Chocolate Bars:** Opportunities for businesses to capitalize on rising consumer demand for plant-based options, providing a wide range of flavors and textures for chocolate bars. - **Dairy-free Options:** Potential for businesses to create dairy-free options that appeal to health and environmental conscious consumers. - **Texture-rich Chocolate:** Innovation opportunities for businesses to experiment with various textures in vegan and dairy-free chocolates, in response to changing consumer preferences. ### Sectors Adopting This - **Food and Beverage:** There is an increasing demand for vegan and dairy-free chocolate options, and businesses can capitalize on this by producing high-quality chocolates with a range of flavors and textures. - **Health Food:** The rising popularity of vegan and dairy-free chocolates presents an opportunity for health food stores to stock a range of high-quality and innovative chocolates to cater to health-conscious consumers. - **Retail:** Retailers can take advantage of the growing trend of vegan and dairy-free chocolates by offering a variety of products that align with changing consumer preferences and needs. ## Related on Trend Hunter - [Luxurious Vegan Chocolates](https://www.trendhunter.com/trends/luxurious-vegan-chocolates.md) - [Vegan-Friendly Belgian Chocolates](https://www.trendhunter.com/trends/belgian-milk-chocolate.md) - [Artisanal Vegan Chocolates](https://www.trendhunter.com/trends/lderach-vegan-chocolate.md) - [Allergy-Friendly Vegan Chocolates](https://www.trendhunter.com/trends/plant-based-milk-chocolate.md) - [Indulgent Vegan Chocolates](https://www.trendhunter.com/trends/tcho.md) - [Oat-Based Chocolate Truffles](https://www.trendhunter.com/trends/lindor-vegan-truffles.md) - [Salty Crunchy Vegan Candies](https://www.trendhunter.com/trends/vegan-sweet-georgia-browns.md) - [Veganized Candy Bars](https://www.trendhunter.com/trends/vegan-candy-bar.md) - [Plant-Powered Almond Chocolates](https://www.trendhunter.com/trends/almond-chocolate.md)