# Crafted Classical Croatian Pottery Pij!'s Line of Traditional Pottery is Functional and Artsy By Farida Helmy | Published 2014-04-03 | Art & Design Source: Trend Hunter, https://www.trendhunter.com/trends/traditional-pottery References: [thedsgnblog](http://thedsgnblog.com/post/81326771776/studio-8585-http-studio8585-com-pij) & [studio8585](http://www.studio8585.com) Giving pottery a fresh new take, Pij! is infusing Croatian heritage into the decor world with it's line of traditional pottery pieces. Designed with an abstract and contemporary look, the Pij! design project is sharing with the world a Croatian traditional pottery jug design called bukaleta, except in this case, they update the classical designs with modern appeal. Piji! reached out to creative design firm Studio8585 to help in the development of their visual identify, website and other branding materials such as stationery, brochures and signage for clients. The final look is perfect: artfully crafted, chic, functional and visually aesthetic. Make sure to get yourself a set of these beautifully designed pottery pieces if you want to add some appeal to you morning coffee and breakfast ritual. ## Trend Insights (Trend Hunter) - Score: 3.3/10 - Popularity: 65% | Activity: 27% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Millennial, Gen X - Top markets: Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Design](https://www.trendhunter.com/design) ## Key Themes ### Why This Trend Is Growing - **Croatian Heritage Decor:** Designing modern decor items that are influenced by traditional Croatian pottery creates an opportunity for disrupting the home decor industry. - **Contemporary Abstract Pottery:** Creating abstract and contemporary designs for pottery presents an opportunity for disrupting traditional pottery industry and appealing to a younger audience. - **Creative Collaboration for Branding:** Partnering with branding and creative design firms to create beautiful branding materials and develop the company's visual identity presents an opportunity for disrupting the marketing industry. ### Industries Being Reshaped - **Home Decor:** Croatian heritage pottery designs can disrupt the home decor industry and appeal to a younger audience looking for modern yet traditional decor items. - **Pottery:** Creating contemporary and abstract pottery designs presents an opportunity for disrupting traditional pottery industry and appealing to a younger audience. - **Marketing:** Partnering with branding and creative design firms to develop beautiful branding materials and visual identity can disrupt the marketing industry and attract new clients. ## Related on Trend Hunter - [Experimental Pottery Vessels](https://www.trendhunter.com/trends/gourd-project.md) - [Handmade Kitchen Series](https://www.trendhunter.com/trends/il-buco-vita-x-commune-design.md) - [Colorful Geometric Ceramic Vases](https://www.trendhunter.com/trends/barva-vases.md) - [Handmade Modern Ceramics](https://www.trendhunter.com/trends/the-gunia-project.md) - [Heritage Ceramic Mugs](https://www.trendhunter.com/trends/jw-anderson-and-wedgwood.md) - [Ukranian-Supporting Home Decor](https://www.trendhunter.com/trends/gunia-project-1.md) - [Artful Holiday Ceramics](https://www.trendhunter.com/trends/gunia-projects-holiday-collection.md) - [Heritage Revival Tableware](https://www.trendhunter.com/trends/lost-jasperware.md) - [Colorful Handmade Ceramics](https://www.trendhunter.com/trends/cloud-9-clay.md)