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# Small-Batch Pumpkin Spreads
Trader Joe’s Pumpkin Spread is a Sweet and Savory Toast Topper

By Katherine Pendrill | Published 2021-09-28 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/trader-joes-pumpkin-spread
References: [traderjoes](https://www.traderjoes.com/home/products/pdp/068399)

Fall is the season for [pumpkin products](https://www.trendhunter.com/trends/sugar-cookie-dough-pumpkins) and this year you have the option to indulge in Trader Joe’s Pumpkin Spread.

Trader Joe’s Pumpkin Spread is a [seasonal condiment](https://www.trendhunter.com/trends/cranberry-orange-dip) that's perfect for any time of day. The spread is made in small batches in Portugal from pumpkin, cane sugar, fruit pectin, lemon juice, and ground cinnamon. The result is a sweet and savory flavor profile that "majors in pumpkin flavor – with a light cinnamon accent."

As far as serving the Pumpkin Spread, [Trader Joe's](https://www.trendhunter.com/trends/pumpkin-spice-hummus) suggests pairing it with a full-flavored cheese like the brand's Dried Fruit Goat Log or our Cheddar with Scotch Bonnet Chilis. The spread also works well in sandwiches, on bagels, or just a simple slice of toast.

Image Credit: Trader Joe's

## Trend Insights (Trend Hunter)

- Score: 3.7/10
- Popularity: 36% | Activity: 66% | Freshness: 10%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food)

## Key Themes

### Why This Trend Is Growing

- **Small-batch Spreads:** Creating small-batch seasonal spreads that cater to the changing consumer tastes presents an opportunity for specialty food makers to capture market share.
- **Seasonal Condiments:** Developing seasonal condiments that can be used for a variety of meals creates innovation opportunities for food companies.
- **Fruit-powered Spreads:** Developing spreads that use fruit as a primary ingredient can create a unique flavor profile that caters to health-conscious consumers.

### Industries Being Reshaped

- **Specialty Foods:** Providing unique and seasonal condiments creates a disruptive innovation opportunity for small and medium-sized specialty food companies.
- **Food Manufacturing:** Food manufacturers can develop small-batch spreads that cater to consumers' changing tastes and seasonal preferences.
- **Health-food Industry:** The use of pumpkin and fruit in spreads creates a unique opportunity for healthy food manufacturing companies to create spreads that cater to health-conscious consumers.

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