# Chocolate Mini-Cars The Toyota iQ N-Collection Mixes Cars and Chocolate By Robyn Currie | Published 2010-03-28 | Autos Source: Trend Hunter, https://www.trendhunter.com/trends/toyota-iq-n-collection References: [freshnessmag](http://www.freshnessmag.com/2010/03/26/toyota-x-neuhaus-toyota-iq-n-collection/) & [toyota](http://www.toyota.com) Auto makers of late have [collaborated with some serious fashion houses](https://www.trendhunter.com/trends/louis-vuitton-vivienne-sur-malle), but this may be the first time one has teamed with a [luxury chocolate line](https://www.trendhunter.com/trends/m-cacao-fromage-chocolate-collection), Neuhaus. I am not complaining, and neither is the [Toyota](https://www.trendhunter.com/trends/starbase) iQ N-Collection. This baby comes in two delicious colorways, Cream Butter and Chocolate Brown, and features matching interiors, and special badging. Unfortunately the Toyota iQ N-Collection is completely inedible, and is sadly only available in Germany. **Implications** - With the price of this spectacular chocolate mini-car only being a mere 1,700 euros for the base mode iQ, there is no reason to hesitate when purchasing a Toyota iQ. After all, who doesn't love chocolate-colored anything and everything? I can bet people are going to be lining up to purchases these cars. ## Trend Insights (Trend Hunter) - Score: 3.6/10 - Popularity: 52% | Activity: 49% | Freshness: 8% - Audience gender: 90% men, 10% women - Primary generations: Millennial, Gen X - Top markets: North America, South America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Autos](https://www.trendhunter.com/autos) ## Key Themes ### Key Themes Behind This Trend - **Luxury Collaborations:** There is a rising trend of auto makers collaborating with luxury brands, creating unique and enticing products for consumers. - **Food-inspired Designs:** The combination of food and design is becoming a popular trend, as seen with the Toyota iQ N-Collection and its chocolate-inspired features. - **Affordable Luxury:** The Toyota iQ N-Collection offers a luxurious experience at an affordable price, opening up opportunities for consumers seeking affordable luxury products. ### Where This Applies - **Automotive:** Automakers have the opportunity to explore collaborations with luxury brands like Neuhaus, creating unique and limited-edition products to attract consumers. - **Food and Beverage:** The success of the Toyota iQ N-Collection shows that there is a market for food-inspired designs in various industries, including food and beverage, where brands can create innovative and unique products. - **Retail:** The concept of affordable luxury, exemplified by the Toyota iQ N-Collection, can be extended to the retail industry, allowing brands to offer high-quality, luxurious products at accessible prices. ## Related on Trend Hunter - [Car-Branded Toy Collectibles](https://www.trendhunter.com/trends/starbase.md) - [Collaboration Fashion Designer Vehicles](https://www.trendhunter.com/trends/toyota-aygo-x-undercover.md) - [Car-Colored Ice Cream Treats](https://www.trendhunter.com/trends/porsche-x-pretty-cool-ice-cream.md) - [Miniature Designer Collectible Cars](https://www.trendhunter.com/trends/art-car-1.md) - [Pleasure Toy-Inspired Chocolates](https://www.trendhunter.com/trends/tenga-chocolates.md) - [Instant Noodle Model Cars](https://www.trendhunter.com/trends/dream-tomica-cup-noodle-collection.md) - [Audio Brand City Cars](https://www.trendhunter.com/trends/toyota-aygo-x-jbl-special-edition.md) - [Automotive Brand Decor Toys](https://www.trendhunter.com/trends/rollsroyce-cameo.md) - [Soft-Pink Chocolate-Brand Trucks](https://www.trendhunter.com/trends/iconic-pink-truck.md)