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# Toyota i-unit Four-Wheel Personal Transportation Space-Age Car

By Kyla Gutsche | Published 2005-12-27 | Autos
Source: Trend Hunter, https://www.trendhunter.com/trends/toyota-i-unit-four-wheel-personal-transportation-space-age-car
References: [toyota.co.jp](http://www.toyota.co.jp/en/news/04/1203_1e.html)

[Toyota](https://www.trendhunter.com/trends/selfdriving-ev) has come up with the ultimate toy--a [four-wheel personal transportation system](https://www.trendhunter.com/trends/yksi-electric-vehicle) that looks like a space-age car. Chief engineer, Yoshiaki Kato, says that it was designed to be an extension of the human body. It is powered by lithium-ion batteries and has an exterior made of biodegradable, plant-based materials.

> Main Features
> Mobility with an Ultra Compact Size
> The â€œi-unitâ€ creates a seamless transformation between vehicle and human movement, minimizing occupied space and energy consumption with its lightweight and ultra compact size.
> Variable Positioning - The i-unit has a compact size enabling the passenger to move among other people in an upright position in low speed mode, and a low center of gravity that ensures stable handling when the vehicles reclines in high speed mode.
> Ease of Operation - Drive Controller - Drive-by-wire technology and intuitive handling enable the passenger to maneuver on-the-spot turns and drive at high speed at will.
> IT Controller - A driver support information system uses sound, light and vibration to facilitate interactive communication.
> Driver Support System - The driver support system features Intelligent Transport System (ITS) technology, which Toyota hopes to utilize for an accident-free society. The system permits efficient and safe autopilot driving in specially equipped lanes.
> â€œMy-unitâ€ - A personalized recognition system can provide information and music, and body color can be customized, according to the individual's preferences and emotions.
> Environmentally Friendly Body Materials. The body is built using environmentally friendly plant-based materials such as kenaf.

## Trend Insights (Trend Hunter)

- Score: 5.6/10
- Popularity: 90% | Activity: 70% | Freshness: 8%
- Audience gender: 70% men, 30% women
- Primary generations: Millennial
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Autos](https://www.trendhunter.com/autos)

## Key Themes

### Key Themes Behind This Trend

- **Ultra-compact Personal Transportation:** The development of ultra-compact personal transportation systems with biodegradable, plant-based materials offers a disruptive innovation opportunity for sustainable mobility solutions.
- **Intelligent Transport Systems:** The adoption of Intelligent Transport Systems (ITS) technology as a driver-support system holds disruptive innovation opportunities for autonomous and safe driving solutions.
- **Customizable Personal Vehicle Technology:** The integration of advanced AI-powered personalized recognition systems offers disruptive innovation opportunities in designing customizable and intuitive personal vehicles.

### Where This Applies

- **Automotive Manufacturing:** The automotive manufacturing industry can explore disruptive opportunities in designing eco-friendly personal transportation systems.
- **Transportation Services:** Intelligent Transport Systems (ITS) technology opens disruptive innovation opportunities in creating sustainable and autonomous transportation services.
- **Advanced Personal Vehicle Technology:** Research and development in advanced AI-powered personalized recognition systems offers disruptive innovation opportunities for designing intuitive, smart and customizable personal vehicles.

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