# Floating Parking Lots Toyota Stores Unsold Cars On Carrier Ships At Port in Southern Sweden By Marissa Brassfield | Published 2009-02-08 | Autos Source: Trend Hunter, https://www.trendhunter.com/trends/toyota-carrier-ship References: [autoblog](http://www.autoblog.com/2009/02/06/full-boat-dormant-ships-being-used-as-parking-lots-for-unsold/) & [ft](http://www.ft.com/cms/s/0/fdfc9372-f25a-11dd-9678-0000779fd2ac.html?nclick_check=1) [Toyota's](https://www.trendhunter.com/trends/starbase) troubles are not yet over; after posting its first net loss since 1950, the automaker has reportedly inked a deal to store its unsold vehicles at sea in a car carrier ship. The [Financial Times](https://www.trendhunter.com/trends/dupont-registry) reports that Toyota will store up to 2,500 of its unsold cars on Wallenius Wilhelmsen car carriers, which will be held at a port in southern Sweden. Autoblog adds that Höegh Autoliners claims other car companies are looking to store their [unsold vehicles in a similar fashion](https://www.trendhunter.com/trends/harbor-051). ## Trend Insights (Trend Hunter) - Score: 4.9/10 - Popularity: 60% | Activity: 79% | Freshness: 8% - Audience gender: 70% men, 30% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Autos](https://www.trendhunter.com/autos) ## Key Themes ### Why This Trend Is Growing - **Car Carrier Storage:** Opportunity for car manufacturers to store unsold vehicles on car carrier ships at ports, reducing storage costs and maintaining inventory. - **Floating Inventory Management:** Emerging trend of using floating parking lots to store excess inventory, providing flexibility and cost savings for businesses. - **Offshore Vehicle Storage:** Increasing demand for offshore storage solutions for unsold cars, presenting opportunities for port facilities and transportation companies to cater to this niche market. ### Industries Being Reshaped - **Automotive Manufacturing:** Automakers can leverage car carrier storage to optimize inventory management and reduce holding costs. - **Port and Logistics:** Port facilities and logistics companies can tap into the offshore vehicle storage market by offering specialized services for car carrier ships. - **Supply Chain Management:** The trend of floating parking lots necessitates innovative supply chain solutions to efficiently manage and track inventory stored at sea. ## Related on Trend Hunter - [Car-Branded Toy Collectibles](https://www.trendhunter.com/trends/starbase.md) - [EV Buyback Initiatives](https://www.trendhunter.com/trends/bz4x-buyback.md) - [Energy Efficient Flat-Packed Cars](https://www.trendhunter.com/trends/luvly-o.md) - [Retro-Inspired Japanese Automakers](https://www.trendhunter.com/trends/renocas.md) - [Versatile Hydrogen Battery Systems](https://www.trendhunter.com/trends/hydrogen-cartridges.md) - [Collaboration Fashion Designer Vehicles](https://www.trendhunter.com/trends/toyota-aygo-x-undercover.md) - [Stout Off-Road SUV Models](https://www.trendhunter.com/trends/2026-toyota-corolla-cross-nasu-edition.md) - [Subscription-Based Vehicle Features](https://www.trendhunter.com/trends/subscription-based-vehicle-features.md) - [Hydrogen Fuel Supplies](https://www.trendhunter.com/trends/portable-hydrogen-cartridge.md)