# Imaginative Toy Kits 'Toyi' Allows Children to Endlessly Redefine It for Limitless Play By Riley von Niessen | Published 2018-11-13 | Life-Stages Source: Trend Hunter, https://www.trendhunter.com/trends/toyi References: [kickstarter](https://www.kickstarter.com/projects/toyi/toyi-transform-everything-into-unique-toys?ref=project_link) The imaginations of children are endless and constantly growing, and 'Toyi,' an [innovative toy kit](https://www.trendhunter.com/trends/gioco) that's currently being funded on [Kickstarter](https://www.trendhunter.com/trends/makerworld-cyberbrick), was made to reflect this. The affordable kits come with an array of different materials, all of which are intended to work as [different bases, joints and appendages](https://www.trendhunter.com/trends/magnetic-building-set) so that children can create whatever is on their minds -- whether it's an obscure bug-like creature from space, a multi-car train that can cruise along the floor, or a range of original characters that can be the stars of the narrative they choose. What's great about Toyi is that it gives children all they need to turn the everyday objects around them into personalized toys that can easily be adjusted when they grow bored of them. This includes everything from an empty milk carton or juice container, to a rock or a pine cone they might find while playing outside. ## Trend Insights (Trend Hunter) - Score: 6.7/10 - Popularity: 97% | Activity: 96% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Gen Alpha - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Life-Stages](https://www.trendhunter.com/life-stages) > [Youth](https://www.trendhunter.com/youth) ## Key Themes ### Why This Trend Is Growing - **Limitless Play:** Toyi's innovative and customizable materials allow for limitless play and creativity for children. - **Personalized Toys:** Toyi's kit enables children to make personalized toys from everyday objects, indicating a trend towards unique and DIY toys. - **Inclusive Play:** Toyi's inclusive and non-gendered approach to play is indicative of a trend towards more inclusive and diverse toy options for children. ### Industries Being Reshaped - **Toy Industry:** The toy industry could benefit from offering more customizable and inclusive toy options for children. - **Education Industry:** Toyi could be integrated into early childhood education curriculums as an innovative and creative tool for children to express their ideas and emotions. - **Sustainability Industry:** Toyi's focus on repurposing everyday objects as toys is indicative of a trend towards sustainable and eco-friendly toy options. ## Related on Trend Hunter - [Creative STEM-Based Toys](https://www.trendhunter.com/trends/jitterygit.md) - [Independence-Encouraging Toy Boxes](https://www.trendhunter.com/trends/toy-storage-box.md) - [3D-Printable Toy Ranges](https://www.trendhunter.com/trends/makerworld-cyberbrick.md) - [Life-Sized Toy Construction Sets](https://www.trendhunter.com/trends/funphix.md) - [Kid's Felt Building Kits](https://www.trendhunter.com/trends/knop-knop.md) - [Combination Building Block Toys](https://www.trendhunter.com/trends/omnicompatible-wooden-bricks.md) - [Innovative Toy Creations](https://www.trendhunter.com/trends/kinetic-building-system.md) - [Buildable Paper Playsets](https://www.trendhunter.com/trends/castle-playset.md) - [Dream-Inspired Building Toys](https://www.trendhunter.com/trends/lego-dreamzzz.md)