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# Search Engine Wedding Ceremonies
Tous Unis Pour L’Egalite Marries Same-Sex Couples Using Goo

By Meghan Young | Published 2013-05-30 | Pop Culture
Source: Trend Hunter, https://www.trendhunter.com/trends/tous-unis-pour-legalite
References: [psfk](http://www.psfk.com/2013/05/google-same-sex-weddings.html) & [tousunispourlegalite](http://tousunispourlegalite.com/)

Before France legalized same-sex marriage just this month, couples were given the opportunity to marry on the Internet thanks to Tous Unis Pour L’Egalite, a nonprofit organization. A joint effort with [Google](https://www.trendhunter.com/trends/project-starline-1) and Ogilvy Paris, the French organization utilized [Google Hangouts to host the ceremonies](https://www.trendhunter.com/trends/lovebird). Since it allows up to 10 people to connect on live video calls at a time, family and friends are also able to tune in alongside the officiant, a mayor in Belgium, to witness the marriage.

Broadcasting ceremonies live on [YouTube](https://www.trendhunter.com/trends/primetime-channels), Tous Unis Pour L’Egalite shows people what it is like to have such a ceremony. For those who are denied the right to marry or who simply can't afford to have everyone attend their wedding, Google Hangouts is a modern alternative many can take advantage of.

## Trend Insights (Trend Hunter)

- Score: 2.6/10
- Popularity: 14% | Activity: 57% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Internet](https://www.trendhunter.com/internet)

## Key Themes

### What's Driving This Trend

- **Virtual Wedding Ceremonies:** Virtual wedding ceremonies are gaining popularity, providing a modern alternative for couples who can't have everyone attend their wedding.
- **Online Marriage Services:** Nonprofit organizations are utilizing online platforms like Google Hangouts to host live wedding ceremonies, allowing couples to get married virtually.
- **Equality Advocacy Through Technology:** Technology platforms like Google Hangouts are being used to promote equality and inclusivity by allowing same-sex couples to marry remotely.

### Who This Affects Most

- **Nonprofit Organizations:** Nonprofit organizations are leveraging online platforms to provide marriage services and inclusive experiences for couples.
- **Technology:** The use of technology platforms like Google Hangouts is disrupting the wedding industry by offering modern alternatives for couples to get married.
- **Wedding Services:** Virtual wedding ceremonies are creating a new market segment within the wedding industry, catering to couples who want to get married remotely.

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