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# Local Travel Guide-Finding Platforms
'Tourzan' Helps Travelers Have a More Authentic Experience

By Michael Hemsworth | Published 2018-06-26 | World
Source: Trend Hunter, https://www.trendhunter.com/trends/tourzan
References: [betalist](https://betalist.com/startups/tourzan-com) & [tourzan](https://www.tourzan.com)

A rising number of travelers are looking to get off the beaten path and have a more authentic experience when visiting a new location, which is increasing the need for services like 'Tourzan.' The platform works by enabling travelers to be connected with a local tour guide in the area they are traveling to rather than opting for a pre-planned service. This helps travelers to have a more authentic experience that is focused on their own preferences to ensure they make the most of the time they have in a new city.

The 'Tourzan' platform also offers those who live in popular destinations around the world with a place to share their love for the local sights and make some extra money in the process.

## Trend Insights (Trend Hunter)

- Score: 2.6/10
- Popularity: 26% | Activity: 43% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [World](https://www.trendhunter.com/world) > [Travel](https://www.trendhunter.com/travel)

## Key Themes

### What's Driving This Trend

- **Authentic Travel Experiences:** The rising demand for authentic travel experiences is driving the need for platforms like 'Tourzan' that connect travelers with local tour guides.
- **Personalized Tourism Services:** Travelers seeking customized travel experiences are fueling the growth of platforms that enable them to connect with local guides who can tailor their itineraries.
- **Off-the-beaten-path Travel:** The increasing desire of travelers to explore lesser-known destinations is creating opportunities for platforms like 'Tourzan' that connect them with local experts who can offer unique experiences.

### Who This Affects Most

- **Tourism:** The tourism industry can leverage platforms like 'Tourzan' to tap into the growing demand for personalized and authentic travel experiences.
- **Sharing Economy:** Platforms like 'Tourzan' provide opportunities for individuals in popular destinations to monetize their local knowledge and enhance the sharing economy in the tourism industry.
- **Travel Technology:** The travel technology industry can develop innovative platforms like 'Tourzan' to cater to the needs of modern travelers who seek unique and personalized travel experiences.

## Related on Trend Hunter

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- [Community Travel Platforms](https://www.trendhunter.com/trends/travelshare.md)
- [Authentic AI-Powered Travel Experiences](https://www.trendhunter.com/trends/ai-travel-tool.md)
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- [Solo Travel Apps](https://www.trendhunter.com/trends/solo-travel-app1.md)
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- [Travel Discovery Platforms](https://www.trendhunter.com/trends/ready-to-traveling.md)
