# Hearty Guaranteed Houseplants The Bloomscape Tough Stuff Collection is Guaranteed for a Month By Michael Hemsworth | Published 2021-06-10 | Business Source: Trend Hunter, https://www.trendhunter.com/trends/tough-stuff-collection References: [coolmaterial](https://coolmaterial.com/home/bloomscapes-tough-stuff-plants-are-guaranteed-for-a-month/?utm_source=rss&utm_medium=rss&utm_campaign=bloomscapes-tough-stuff-plants-are-guaranteed-for-a-month) & [bloomscape](https://bloomscape.com/product/tough-stuff-collection/) [Indoor plants](https://www.trendhunter.com/trends/target-good-little-garden) have become quite popular with a number of consumers but can be a difficult skill for some to hone, so the Bloomscape Tough Stuff Collection has been created with this in mind. The collection includes three plants in all that come [pre-potted](https://www.trendhunter.com/trends/trader-joes-mini-can-foliage) with [premium soil](https://www.trendhunter.com/trends/repot-recovery) and a requirement for low to bright indirect sunlight. The plants are each characterized by their maintenance-free nature to ensure that they won't succumb to improper care. The Bloomscape Tough Stuff Collection is priced at $65 and comes backed by a guarantee from the company that will last for a month. If the plants are indeed killed within that time period, the company will send out replacements free of charge to further enhance peace of mind for beginner gardeners. ## Trend Insights (Trend Hunter) - Score: 2.8/10 - Popularity: 67% | Activity: 7% | Freshness: 10% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Business](https://www.trendhunter.com/business) ## Key Themes ### Key Themes Behind This Trend - **Low-maintenance Houseplants:** Opportunity for disruptive innovation in developing more low-maintenance houseplants for beginner gardeners. - **Guaranteed Houseplants:** Opportunity for disruptive innovation in offering guarantees or warranties on houseplants to increase consumer confidence. - **Pre-potted Houseplants:** Opportunity for disruptive innovation in creating more pre-potted houseplant collections that include premium soil and are easy to care for. ### Where This Applies - **Indoor Gardening Industry:** Indoor gardening companies can explore offering more low-maintenance houseplants, guarantee policies, and pre-potted collections to attract beginner gardeners. - **E-commerce Industry:** E-commerce companies can add more guaranteed houseplants to their product offerings, leveraging the convenience of online shopping for indoor gardening enthusiasts. - **Greenhouse Industry:** Greenhouse companies can explore creating pre-potted houseplant collections that appeal to beginner gardeners seeking low-maintenance options for their homes or offices. ## Related on Trend Hunter - [Low-Maintenance Soil-Free Plants](https://www.trendhunter.com/trends/dew-plants.md) - [Kid-Friendly Houseplant Subscriptions](https://www.trendhunter.com/trends/my-first-plant.md) - [Plant Care Tool Collections](https://www.trendhunter.com/trends/prick-ldn.md) - [Easy Repotting Kits](https://www.trendhunter.com/trends/essential-plant-repotting-set.md) - [Plant Care Kits](https://www.trendhunter.com/trends/plant-parent-tool-kit.md) - [Updated Indoor Gardening Solutions](https://www.trendhunter.com/trends/indoor-gardening-solutions.md) - [Indoor Houseplant Care Technology](https://www.trendhunter.com/trends/houseplant-care-technology.md) - [Futuristic Self-Watering Planters](https://www.trendhunter.com/trends/the-klaustrafloria.md) - [Aggregated Plant Retail Apps](https://www.trendhunter.com/trends/getanyplant.md)