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# Near-Weightless Smartphone Protectors
The New totallee iPhone 12 Cases are Durable and Logo-Free

By Michael Hemsworth | Published 2020-10-16 | Tech
Source: Trend Hunter, https://www.trendhunter.com/trends/totallee-iphone-12-cases
References: [totalleecase](https://www.totalleecase.com) & [amazon](https://www.amazon.com/dp/B08L5MQK1L?tag=trenhunt0f-20)

The totallee iPhone 12 cases have been unveiled by the California-based brand as a range of solutions for users looking to protect the upcoming smartphone in a stylish yet lightweight manner.

The new cases include options for both the iPhone 12 and iPhone 12 Pro, and are characterized by their super-thin design that won't add additional heft to a device. Each of the cases feature a raised lip around the camera bump on the new smartphones along with a logo-free design and compatibility with wireless charging to eliminate the need for removal when users need to power up.

The new totallee [iPhone 12 cases](https://www.totalleecase.com/collections/thin-iphone-cases) are available directly from the brand's website as well as Amazon and have been launched alongside new screen protectors that offer slim yet dependable protection.

## Trend Insights (Trend Hunter)

- Score: 5.3/10
- Popularity: 76% | Activity: 74% | Freshness: 9%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Mobile](https://www.trendhunter.com/mobile)

## Key Themes

### What Makes This Trend Stand Out

- **Ultra-thin Smartphone Cases:** Opportunity for disruptive innovation: Develop even thinner smartphone cases that provide durable protection without adding any bulk to the device.
- **Logo-free Phone Accessories:** Opportunity for disruptive innovation: Create phone accessories with minimalist designs that prioritize functionality and aesthetics over branding.
- **Wireless-compatible Phone Accessories:** Opportunity for disruptive innovation: Design phone accessories that are compatible with wireless charging, eliminating the hassle of frequent removal.

### Sectors Adopting This

- **Mobile Accessories:** Opportunity for disruptive innovation: Explore the development of innovative mobile accessories that offer maximum protection and minimal design.
- **E-commerce:** Opportunity for disruptive innovation: Build an online platform that curates and sells logo-free smartphone accessories from various brands.
- **Consumer Electronics:** Opportunity for disruptive innovation: Introduce cutting-edge electronic materials to manufacture ultra-thin and wireless-compatible phone cases with high durability.

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