# Tree-Shaped Snack Chips Tostitos Holiday Trees Tortilla Chips Have a Deep Red Color By Michael Hemsworth | Published 2022-11-16 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/tostitos-holiday-trees References: [brandeating](https://www.brandeating.com/2022/11/tostitos-puts-out-holiday-trees-tortilla-chips-for-2022-holiday-season.html) & [tostitos](https://www.tostitos.com)  The [Tostitos](https://www.trendhunter.com/trends/tostitos-summer-red-scoops) Holiday Trees tortilla chips are a new festive snack product being launched just in time for the holiday season to provide consumers with a way to make snacking a little more special. The tortilla chips consist of red-colored, tree-shaped chips that are ready for enjoyment with your choice of salsa or queso, or even for use in a festive nachos platter. The limited-edition snack is perfect for festive snacking occasions and helps to integrate the product into holiday celebrations. The Tostitos Holiday Trees tortilla chips are being launched at participating [Target](https://www.trendhunter.com/trends/garden-veggie-holiday-trees) and [Big Lots](https://www.trendhunter.com/trends/halloween-gummy-candies) locations in 11-ounce bags, which are priced at $4.69 each. The snack also features festive branding to make the product instantly recognizable on store shelves. Image Credit: Tostitos ## Trend Insights (Trend Hunter) - Score: 6.5/10 - Popularity: 87% | Activity: 94% | Freshness: 13% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### Key Themes Behind This Trend - **Festive Snacks:** Creating new snack products that are themed to specific holidays or events can increase sales during peak seasons. - **Limited-edition Products:** Creating limited-edition versions of popular products can create a sense of urgency among consumers and drive sales. - **Creative Shapes:** Creating snack products in unique shapes can appeal to consumers looking for new and exciting snacking experiences. ### Where This Applies - **Snack Food Industry:** Innovating within the snack food industry to create new and exciting products can help to increase consumer engagement and drive sales. - **Retail Industry:** Incorporating themed and limited-edition products can create excitement in stores, increase revenue and repeat visitation. - **Marketing Industry:** Using creative branding concepts and unique shapes can help to differentiate a product from its competitors and generate consumer buzz. ## Related on Trend Hunter - [Christmas Tree-Shaped Veggie Snacks](https://www.trendhunter.com/trends/garden-veggie-holiday-trees.md) - [Celebratory Summertime Tortilla Chips](https://www.trendhunter.com/trends/tostitos-summer-red-scoops.md) - [Mexican Cuisine Snack Chips](https://www.trendhunter.com/trends/tostitos-mexican-style-three-cheese-chips.md) - [Seasonal Orange Tortilla Strips](https://www.trendhunter.com/trends/tostitos-scary-strips.md) - [Holiday-Themed Pretzel Snacks](https://www.trendhunter.com/trends/festively-shaped-pretzels.md) - [Mexican Cuisine Tortilla Chips](https://www.trendhunter.com/trends/tostitos-mexican-street-corn.md) - [Christmastime Snack Product Ranges](https://www.trendhunter.com/trends/golden-wonder-festive-range.md) - [Thanksgiving-Inspired Potato Chips](https://www.trendhunter.com/trends/turkey-stuffing-chips.md) - [Summertime Celebration Snack Chips](https://www.trendhunter.com/trends/doritos-twisted-queso.md)