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# Extra-Thick Dipping-Friendly Chips
Tostitos Hearty Dippers Prevent Breakage When Dipping

By Michael Hemsworth | Published 2022-09-23 | Marketing
Source: Trend Hunter, https://www.trendhunter.com/trends/tostitos-hearty-dippers
References: [snackandbakery](https://www.snackandbakery.com/articles/99428-tostitos-releases-hearty-dippers) & [tostitos](https://www.tostitos.com/)

![Extra-Thick Dipping-Friendly Chips](https://cdn.trendhunterstatic.com/thumbs/489/tostitos-hearty-dippers.jpeg)

The [Tostitos Hearty](https://www.trendhunter.com/trends/tostitos-mexican-style-three-cheese-chips) Dippers are one of the latest releases from [Frito-Lay](https://www.trendhunter.com/trends/fritolay-minis) for consumers looking to enjoy their favorite dips without having to deal with broken chips. The specially formulated snack chips feature a sculpted form that's meant to rival even the thickest alternatives on the market and are thus well-suited for any kind of dip you desire. The chips are arriving just in time for [football season](https://www.trendhunter.com/trends/champion-chip-collection) to provide fans with a way to easily enjoy a crunchy snack without leaving any bits behind in the dip.

The Tostitos Hearty Dippers are arriving now at retailers in the US and come as part of a more refined range of snack products hitting the market that respond to the demands of consumers.

## Trend Insights (Trend Hunter)

- Score: 5.2/10
- Popularity: 61% | Activity: 83% | Freshness: 13%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Branding](https://www.trendhunter.com/branding)

## Key Themes

### Key Themes Behind This Trend

- **Dipping-friendly Snack Alternatives:** Opportunities to explore snack products that are specially designed for dipping and can provide a better user experience with dips.
- **Sculpted Snack Forms:** Innovative opportunities to create snack products with sculpted designs that can add value to the consumer experience in terms of functionality and convenience.
- **Refined Snack Products:** Opportunities to create refined snack products that cater to the demands of consumers and provide better taste and convenience.

### Where This Applies

- **Snack Food Industry:** Innovative opportunities for snack food companies to come up with new snack products that can add more convenience to the user experience.
- **Food Packaging Industry:** Opportunities to explore new packaging designs that can prevent snack products from breaking and provide better user experience for consumers.
- **Sporting Events and Entertainment Industry:** Opportunities for catering and snack companies to provide dipping-friendly snack products to consumers during sporting events and other entertainment venues.

## Related on Trend Hunter

- [Guilt-Free Double-Dipping Chips](https://www.trendhunter.com/trends/double-dippable-chips.md)
- [Twice Dippable Chips](https://www.trendhunter.com/trends/new-double-dippable-chips.md)
- [Football-Shaped Snack Crackers](https://www.trendhunter.com/trends/game-day-dippers.md)
- [Cheesy Enchilada-Inspired Dips](https://www.trendhunter.com/trends/new-cheesy-enchilada-dip.md)
- [Meta Chip-Infused Chip Dips](https://www.trendhunter.com/trends/doritos-dip.md)
- [Mexican Cuisine Snack Chips](https://www.trendhunter.com/trends/tostitos-mexican-style-three-cheese-chips.md)
- [Seasonal Orange Tortilla Strips](https://www.trendhunter.com/trends/tostitos-scary-strips.md)
- [Chip-Inspired Snack Dips](https://www.trendhunter.com/trends/doritos-dips.md)
- [Consumer-Driven Snack Products](https://www.trendhunter.com/trends/on-the-border-chips-and-dips.md)
