# Stainless Steel TVs Toshiba 19LV612U is Built to Stand Up to Kitchen Wear & Tear By Marissa Brassfield | Published 2009-07-26 | Tech Source: Trend Hunter, https://www.trendhunter.com/trends/toshiba-19lv612u References: [slashgear](http://www.slashgear.com/toshiba-stainless-steel-lcd-hdtv-meant-for-kitchen-2450314/) & [tacp.toshiba](http://www.tacp.toshiba.com/tacpassets-images/models/19lv612u/docs/19LV612U_spec.pdf) With the release of the stainless steel [Toshiba](https://www.trendhunter.com/trends/toshiba) 19LV612U LCD HDTV, the electronics company is almost daring consumers to watch television in the kitchen. The 18.5” Toshiba 19LV612U LCD HDTV features a [built-in DVD player](https://www.trendhunter.com/trends/sky-glass-gen-2) that can play various music formats and a TV tuner, so it’s clearly kitchen-ready. With a [stainless steel frame](https://www.trendhunter.com/trends/countertop-cooking-appliance), this Toshiba TV will also be a snap to clean when it’s released this September. **Implications** - Despite the recent downturn of the economy, a viable and active market for luxury items remains. Companies can capitalize on this sizeable market by investing in products that unabashedly appeal to the elite. By creating advertising that shows upscale and wealthy people enjoying a product, the company stands a good chance of attracting interest from affluent consumers seeking a feeling of upper-class chic exclusivity. ## Trend Insights (Trend Hunter) - Score: 1.5/10 - Popularity: 15% | Activity: 22% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Multimedia](https://www.trendhunter.com/multimedia) ## Key Themes ### What's Driving This Trend - **Stainless Steel Electronics:** The use of stainless steel in electronic products offers an opportunity for companies to market to consumers who prioritize durability and aesthetic appeal. - **Kitchen-ready Technology:** Kitchen-ready technology, such as built-in TVs and speakers, presents an opportunity for companies to expand their reach and offer more convenience to consumers. - **Luxury Home Appliances:** The market for luxury home appliances remains viable, and companies can capitalize on this by investing in upscale products that offer a sense of exclusivity and upper-class chic. ### Who This Affects Most - **Consumer Electronics:** Consumer electronics companies can benefit from the trend of utilizing durable and aesthetically pleasing materials like stainless steel in their products. - **Home Appliances:** Home appliance companies can offer more convenience to consumers by developing new, kitchen-ready technology like built-in TVs and speakers. - **Luxury Goods:** The market for luxury goods remains active, creating opportunities for companies to invest in products that appeal to affluent consumers seeking a sense of exclusivity and upper-class chic. ## Related on Trend Hunter - [Concrete-Accented Luxury TVs](https://www.trendhunter.com/trends/loewe-stellar.md) - [High Refresh Rate TVs](https://www.trendhunter.com/trends/toshiba.md) - [Weather-Resistant Outdoor TV Displays](https://www.trendhunter.com/trends/outdoor-tv-series.md) - [Oversized Opulent TV Models](https://www.trendhunter.com/trends/loewe-stellar-tv.md) - [Waterproof Bathroom TVs](https://www.trendhunter.com/trends/waterproof-smart-magic-mirror-bathroom-tv.md) - [Portable Waterproof TVs](https://www.trendhunter.com/trends/waterproof-tvs.md) - [Multimedia Ceramic Cooktops](https://www.trendhunter.com/trends/ceran-luminoir-tft.md) - [Artistically Enhanced TVs](https://www.trendhunter.com/trends/stylish-tv.md) - [Connected Touchscreen TV Tables](https://www.trendhunter.com/trends/tcl-telly-table.md)