# Tantalizing Tortilla Chips Buck Wild's New Chip Collection Includes Several Mouthwatering Flavors By Rahul Kalvapalle | Published 2016-10-05 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/tortilla-chip-collection References: [prnewswire](http://www.prnewswire.com/news-releases/buck-wild-continues-its-shake-up-of-the-snack-aisle-with-launch-of-bold-new-tortilla-chip-flavors-300338863.html) & [snackbuckwild](http://www.snackbuckwild.com/tasty-stuff/tortilla-chips/sea-salt) Buck Wild, a new and disruptive snack brand that is looking to upgrade and generally shake up the way people snack, is launching a tasty new line of tortilla chips that are designed to bring together the unmatched freshness and satisfaction of [quality ingredients](https://www.trendhunter.com/trends/spicy-nacho-cheeze-tortilla-chips) with mouthwatering flavor that will have you coming back for more. This particular tortilla chip line includes a number of different flavors including garlic sea salt, roasted tomato herb, [Korean BBQ](https://www.trendhunter.com/trends/doritos-flamin-hot-koreanstyle-bbq), cheddar chipotle and jalapeno jack. With their bold flavors and eye-catching packaging, the Buck Wild tortilla chips are clearly targeted towards millennials who are tired of the same old flavor profiles and are on the look-out for new brands and flavor combinations to sink their teeth into. ## Trend Insights (Trend Hunter) - Score: 2.4/10 - Popularity: 47% | Activity: 17% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### Why This Trend Is Growing - **Bold Flavor Profiles:** Disruptive innovation opportunity: Create unique and inventive flavor combinations that appeal to adventurous snackers. - **Eye-catching Packaging:** Disruptive innovation opportunity: Design visually appealing packaging that stands out on store shelves and captures the attention of consumers. - **Millennial Snack Preferences:** Disruptive innovation opportunity: Develop snack products specifically tailored to the taste preferences and demands of the millennial demographic. ### Industries Being Reshaped - **Snack Food Industry:** Disruptive innovation opportunity: Introduce unconventional snack options that challenge traditional flavor norms and captivate consumers seeking new taste experiences. - **Food Packaging Industry:** Disruptive innovation opportunity: Create innovative and visually striking packaging solutions that enhance brand visibility and resonate with modern consumers. - **Food Product Development Industry:** Disruptive innovation opportunity: Explore new flavor combinations and ingredient pairings to meet the changing taste preferences of millennial consumers. ## Related on Trend Hunter - [Spiced Ranch Snack Chips](https://www.trendhunter.com/trends/buffalo-ranch-canyon-cut-kettle-style-potato-chips.md) - [Collaboration Hot Sauce Snacks](https://www.trendhunter.com/trends/boulder-batch-yellowbird-habanero-potato-chips.md) - [Flavor-Packed Tortilla Chips](https://www.trendhunter.com/trends/chipoys-rolled-tortilla-chips.md) - [Savory Cuisine Snack Chips](https://www.trendhunter.com/trends/kettle-brand-potato-chips-flavors.md) - [Piquant Cheese Protein Chips](https://www.trendhunter.com/trends/wilde-protein-chips-spicy-queso.md) - [Bold Cuisine-Flavored Chips](https://www.trendhunter.com/trends/havoc-snacks.md) - [Flavor-Blasted Better-for-You Chips](https://www.trendhunter.com/trends/flavor-burst-tortilla-chips.md) - [Free-From Rolled Tortilla Chips](https://www.trendhunter.com/trends/zacks-mighty-rolled-tortilla-chips.md) - [Better-for-Your Tortilla Chips](https://www.trendhunter.com/trends/garden-veggie-flavor-burst.md)