# Moody Menswear Editorials CNTRBND Shows Off Its Offerings to the Toronto Fashion Scene By Riley von Niessen | Published 2016-08-12 | Updated 2016-08-15 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/toronto-fashion References: [highsnobiety](http://www.highsnobiety.com/2016/08/07/cntrbnd-424/) & [cntrbndshop](http://www.cntrbndshop.com/collections/new-arrivals) CNTRBND, a high-end Toronto fashion retailer recently released a 'Summer Sixteen' lookbook that honors its roots. Located in the city's Yorkville district, CNTRBND is known for its offerings of celebrated brands like [adidas](https://www.trendhunter.com/trends/adizero-evo-sl-gsnk) [Originals](https://www.trendhunter.com/trends/superstar-ii-japan), 424, Haider Ackermann, Thom Browne and many more. The [menswear store](https://www.trendhunter.com/trends/stffa) is streamlined to a specific clientele that's knowledgeable of the latest streetwear styles -- in other words, those who have an appreciation for its carefully selected apparel. The Toronto fashion retailer's editorial is shot within the store itself, as well as around the surrounding area in order to showcase this. Mago, a Berlin-based creative and art director is its muse, showing off apparel from a variety of its brands in addition to a few new CNTRBND-printed pieces. ## Trend Insights (Trend Hunter) - Score: 6.0/10 - Popularity: 92% | Activity: 81% | Freshness: 8% - Audience gender: 90% men, 10% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion) ## Key Themes ### Why This Trend Is Growing - **Luxury Streetwear Fashion:** CNTRBND and other high-end fashion retailers are disrupting the traditional luxury fashion industry by offering edgy streetwear inspired designs. - **Brick-and-mortar Retail Resurgence:** CNTRBND's strategic location in the Yorkville district and unique in-store experience indicates a potential comeback for brick-and-mortar retail. - **Localized Fashion Marketing:** CNTRBND's editorial featuring their store and the surrounding area showcases the power of localized marketing in the fashion industry. ### Industries Being Reshaped - **Fashion Retail:** Brands like CNTRBND are changing the way fashion retailers operate and cater to a new generation of customers. - **Luxury Goods:** High-end fashion stores like CNTRBND are disrupting the traditional luxury goods market with more edgy and unique offerings. - **Creative Content Production:** The use of creative and high-quality content production like CNTRBND's lookbook is becoming an increasingly important marketing tool for fashion retailers. ## Related on Trend Hunter - [Unique Concept Clothing Stores](https://www.trendhunter.com/trends/base-store.md) - [Luxury Flagship Boutiques](https://www.trendhunter.com/trends/ross-mayer-flagship.md) - [Premium Athleticwear Pop-Ups](https://www.trendhunter.com/trends/reigning-champ-toronto.md) - [Slick Monochromatic Retail Boutiques](https://www.trendhunter.com/trends/tom-ford-boutique.md) - [Outerwear-Centric Fall Fashion](https://www.trendhunter.com/trends/bene-culture-3.md) - [Graphic-Centric Minimal Streetwear](https://www.trendhunter.com/trends/drama-call-3.md) - [Canadian Outerwear Mall Debuts](https://www.trendhunter.com/trends/moose-knuckles-1.md) - [Calming Aesthetic Menswear Stores](https://www.trendhunter.com/trends/stffa.md) - [Modern Minimalist Apparel Collections](https://www.trendhunter.com/trends/auteur-studios-latest-summer-edit.md)