# Grungy Pattern-Blocked Captures The Topshop 'Rave New World' Lookbook Mixes Prints By Erin Fox | Published 2012-12-28 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/topshop-rave-new-world References: [oystermag](http://oystermag.com/topshop-rave-new-world-christmas-lookbook) & [topshop](http://www.topshop.com/) If the ideology of becoming the ultimate femme fatale means breaking boundaries, the Topshop 'Rave New World' lookbook is perfect for those looking to make that kind of statement. It captures man-repelling tactics and the epitome of chic in an effortless wave of perfection. The prismatic display of [bright, floral prints](https://www.trendhunter.com/trends/marc-jacobs-charm-collection) to acid-wash tie dye makes this lookbook from Topshop one to gawk over. The Topshop Rave New World lookbook captures street-style cool combined with an overriding [femme fatale appeal](https://www.trendhunter.com/trends/selkies-the-libertine-collection). The beauty of this photoshoot comes from the mix and matching of bright colors combined with aesthetically pleasing prints. The grungy aspect of the shoot remains the selling factor for the brand's [hipster-chic look](https://www.trendhunter.com/trends/creative-class-uniform). From overalls to feminine three-piece suits, Topshop does glamour well. ## Trend Insights (Trend Hunter) - Score: 5.0/10 - Popularity: 90% | Activity: 51% | Freshness: 8% - Audience gender: 30% men, 70% women - Primary generations: Gen Z, Millennial - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Photography](https://www.trendhunter.com/stylephotography) ## Key Themes ### What's Driving This Trend - **Street-style Cool:** Disruptive innovation opportunity: Create a fashion brand that focuses on street-style clothing with a cool and trendy aesthetic. - **Mix and Match Prints:** Disruptive innovation opportunity: Develop an online platform that curates and sells mix and match print clothing items to cater to fashion-forward individuals. - **Hipster-chic:** Disruptive innovation opportunity: Launch a subscription-based service that delivers monthly curated hipster-chic fashion items to customers. ### Who This Affects Most - **Fashion Retail:** Disruptive innovation opportunity: Integrate augmented reality technology in fashion retail stores to provide customers with a virtual mix and match experience. - **Online Fashion Marketplace:** Disruptive innovation opportunity: Create an AI-powered platform that recommends mix and match print clothing items based on individual style preferences. - **Subscription Box:** Disruptive innovation opportunity: Develop an eco-friendly subscription box service that offers sustainable hipster-chic fashion items to subscribers. ## Related on Trend Hunter - [Pattern-Heavy Fashion Capsules](https://www.trendhunter.com/trends/needles-new-collection.md) - [Avant-Garde Street Capsules](https://www.trendhunter.com/trends/day-3-capsule-2.md) - [Feminine Rebellion Campaigns](https://www.trendhunter.com/trends/songs-of-siren.md) - [90s Grunge-Inspired Fall Apparel](https://www.trendhunter.com/trends/the-october-collection.md) - [Offbeat Fashion Campaigns](https://www.trendhunter.com/trends/asos-inspired-by.md) - [Statement-Making Fall Collections](https://www.trendhunter.com/trends/auteur-studios-fall-2025.md) - [Avant-Garde High Streetwear](https://www.trendhunter.com/trends/hm-x-glenn-martens.md) - [Politically-Inspired Runway Collections](https://www.trendhunter.com/trends/selkies-the-libertine-collection.md) - [Identity-Exploring Clothing](https://www.trendhunter.com/trends/shapes-we-take.md)