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# Rating-Based Social Apps
'TopPlay' Offers Users Three Chances Per Hour to Post Content

By Michael Hemsworth | Published 2018-04-11 | Tech
Source: Trend Hunter, https://www.trendhunter.com/trends/topplay
References: [betalist](https://betalist.com/startups/topplay) & [mytopplay](http://www.mytopplay.com)

The 'TopPlay' app has been positioned as a new approach to social networking that will offer users the ability to [produce content](https://www.trendhunter.com/trends/social-agent) that will be seen by users all over the world. The app provides users with three chances per hour to capture what they're doing and turn it into a snapshot of their lifestyle or special skills. The videos then get distributed randomly to users around the world to ensure your content is actually seen by others; viewers can rate your video, which could get it seen by more users if you get multiple five-star ratings.

The 'TopPlay' app comes as a [gamified approach](https://www.trendhunter.com/trends/thats-one-second) to social networking that could help users to get discovered in a more organic and fair way rather than competing against established users.

## Trend Insights (Trend Hunter)

- Score: 2.1/10
- Popularity: 28% | Activity: 28% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Mobile](https://www.trendhunter.com/mobile)

## Key Themes

### What Makes This Trend Stand Out

- **Gamified Social Networking:** The 'TopPlay' app introduces a gamified approach to social networking, creating opportunities for engagement and discovery.
- **Randomized Content Distribution:** The app's randomized distribution of videos ensures that users' content is seen by others, increasing the potential for exposure and recognition.
- **Rating-based Recognition:** By allowing viewers to rate videos, 'TopPlay' opens up opportunities for users to gain visibility and recognition through high ratings.

### Sectors Adopting This

- **Social Media:** The 'TopPlay' app disrupts the social media industry by offering a unique and gamified approach to sharing content and connecting with others.
- **Content Creation:** 'TopPlay' provides disruptive innovation opportunities within the content creation industry by giving users a platform to showcase their skills and lifestyle.
- **Digital Entertainment:** With its randomized content distribution and rating-based recognition system, 'TopPlay' offers disruptive innovation opportunities in the digital entertainment industry for both content creators and viewers.

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