# Ghoulish Winter Knits Topman Partners with SIBLING on a New Menswear Range By trendstop.com | Published 2014-01-07 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/topman-x-sibling References: [blog.trendstop](http://blog.trendstop.com/2014/01/fashion-news-topman-team-up-with-sibling/) The Topman x SIBLING collection will have you wishing you had some leftover Christmas money burning a hole in your pocket. The good news is, this is one cool new menswear trend you’ll be able to afford. Topman teamed up with London’s SIBLING label on a fun yet edgy new [knitwear collection](https://www.trendhunter.com/trends/arty-knitwear), which puts a ghoulishly twisted spin on the [classic winter sweater](https://www.trendhunter.com/trends/wool-knit). Fair Isle patterns are revamped with skull graphics, with bold, bright color clashes ensuring a statement finish every time. In addition to the pullovers, there are also striped scarves and antlered skull beanies. Tempted? Of course you are – though you’ll have to hurry, this is a [limited-edition collaboration](https://www.trendhunter.com/trends/jw-anderson-x-uniqlo), so these delectable sweats won’t be around for long. ## Trend Insights (Trend Hunter) - Score: 4.6/10 - Popularity: 70% | Activity: 59% | Freshness: 8% - Audience gender: 70% men, 30% women - Primary generations: Millennial - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion) ## Key Themes ### What's Driving This Trend - **Ghoulish Winter Knits:** The ghoulish winter knits could spark a trend in edgy knitwear collections with graphic patterns and bold colors. - **Collaborative Collections:** Fashion brands partnering for exclusive, limited-edition collections can create opportunities for disruptive innovation in the industry and appeal to consumers looking for unique pieces. - **Revamped Fair Isle Patterns:** Fair Isle patterns being revamped with graphic designs can entice younger consumers and potentially create a movement in knitwear fashions inspired by tradition but brought to a modern, edgier concept. ### Who This Affects Most - **Fashion:** The fashion industry has an opportunity to incorporate unique, edgy designs and patterns for knitwear collections, which can appeal to younger audiences and create buzz through limited edition collaborations. - **Retail:** Retailers who collaborate with brands to create exclusive collections can entice their target audiences with unique designs and the promise of limited availability as a supply chain strategy. - **Textile Manufacturing:** Textile manufacturers can innovate by creating textiles that feature unique designs and have bold color ways for exclusive fashion collections to satisfy the demand for bold fashion by consumers. ## Related on Trend Hunter - [Playful Designer Knitwear Series](https://www.trendhunter.com/trends/uniqlo-and-anya-hindmarch.md) - [Hand- Knitted Joint Apparel](https://www.trendhunter.com/trends/beams-x-macmahon-knitting-mills.md) - [Wool Sweater Ranges](https://www.trendhunter.com/trends/buck-masons-wool-sweater-collection.md) - [Summer-Ready Crochet Menswear](https://www.trendhunter.com/trends/crochet-open-knit.md) - [Understated Men's Knitwear](https://www.trendhunter.com/trends/herdsman-sweater-collection.md) - [Comfortable Sophisticated Knit Fashion](https://www.trendhunter.com/trends/kerisma-knits.md) - [Fisherman Style Collaborative Fashion](https://www.trendhunter.com/trends/jw-anderson-x-uniqlo.md) - [Festively Branded Sweater Collections](https://www.trendhunter.com/trends/unilever-and-notjust.md) - [Arty Knitwear Collections](https://www.trendhunter.com/trends/arty-knitwear.md)