# Natural Dry Toothpastes This Activated Charcoal Gum and Tooth Powder Naturally Whitens Teeth By Michael Hemsworth | Published 2016-03-09 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/tooth-powder References: [thisiswhyimbroke](http://www.thisiswhyimbroke.com/charcoal-teeth-whitening-toothpaste) & [amzn](http://amzn.com/B011A3T0Y2) This Activated Charcoal Gum and Tooth Powder is designed for the person out there that's looking to stay away from the chemicals found in traditional toothpastes. Featuring a dry formula, the powder is designed to be used with a traditional toothbrush and some water to scrub away [plaque and bad breath](https://www.trendhunter.com/trends/therabreath-toothpastes) in a natural manner. The lack of abrasive ingredients means the Activated Charcoal Gum and Tooth Powder won't harm teeth and provides a safe way to polish. The powder is tested by the [Oral Health Research Institute](https://www.trendhunter.com/trends/brightboost-whitening-powder) and is purported to be as effective as [chemical whiteners on the market](https://www.trendhunter.com/trends/crest-3d-white-deep-stain-remover). This allows consumers of all kinds to rethink just what they're using to maintain their white smile. ## Trend Insights (Trend Hunter) - Score: 5.1/10 - Popularity: 73% | Activity: 72% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Health](https://www.trendhunter.com/health) ## Key Themes ### What's Driving This Trend - **Chemical-free Toothpaste:** Disruptive innovation opportunity: Develop toothpaste alternatives that do not contain harmful chemicals, providing a safer and more natural option for oral care. - **Dry Toothpowder:** Disruptive innovation opportunity: Create dry toothpowders that can be used with water to effectively clean teeth and freshen breath, offering a convenient and eco-friendly alternative to traditional toothpastes. - **Natural Teeth Whitening:** Disruptive innovation opportunity: Invent natural teeth whitening products, like activated charcoal gum and tooth powder, that provide an effective and chemical-free way to achieve a whiter smile. ### Who This Affects Most - **Personal Care:** Disruptive innovation opportunity: Incorporate natural ingredients into personal care products, such as toothpastes and oral care solutions, to meet the growing demand for chemical-free options. - **Health and Wellness:** Disruptive innovation opportunity: Develop innovative products and technologies that promote oral health and provide natural solutions for teeth cleaning and whitening. - **Eco-friendly Products:** Disruptive innovation opportunity: Create eco-friendly alternatives to traditional toothpastes and oral care products, reducing the environmental impact and waste generated by plastic tubes and packaging. ## Related on Trend Hunter - [Science-Backed Oral Care](https://www.trendhunter.com/trends/brightboost-whitening-powder.md) - [Triple-Action Whitening Toothpastes](https://www.trendhunter.com/trends/betterforyou-whitening-toothpaste.md) - [Fluoride-Free Whitening Toothpastes](https://www.trendhunter.com/trends/fluoridefree-whitening-toothpaste.md) - [Detoxifying Charcoal Mouthwashes](https://www.trendhunter.com/trends/charcoal-mouthwashes.md) - [Natural Whitening Toothpastes](https://www.trendhunter.com/trends/whiten-toothpaste.md) - [Charcoal-Infused Toothbrush Designs](https://www.trendhunter.com/trends/charcoalinfused-toothbrush.md) - [Postbiotic Dog Dental Powders](https://www.trendhunter.com/trends/dental-powder-for-dogs.md) - [Silver-Infused Whitening Toothpastes](https://www.trendhunter.com/trends/nanosilver-whitening-toothpaste.md) - [Minty Free-From Toothpastes](https://www.trendhunter.com/trends/peppermint-whitening-plus-toothpaste.md)