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# Cutesy Cosmetics Cases
This Tony Moly Packaging Takes on the Form of a Bunny

By Rebecca Byers | Published 2015-04-23 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/tony-moly-packaging
References: [ohyesitsfriday.blogspot](http://ohyesitsfriday.blogspot.ca/2014/08/review-tony-moly-pocket-bunny-sleek-mist.html) & [sephora](http://www.sephora.com/pocket-bunny-moist-mist-P393969?country_switch=ca&lang=en)

This particular example of Tony Moly packaging is adorable and convenient when on-the-go. The Pocket Bunny Moist Mist is a playfully packaged product from the global cosmetics brand that hails from South Korea. Given that the name itself translates to "nice and trendy," this packaging design definitely stays true to brand.

Available at the Tony Moly New York City flagship or through [Sephora](https://www.trendhunter.com/trends/aestura-atobarrier365), this product is functional while remaining [portable and delightfully cute](https://www.trendhunter.com/trends/color-capsule). Applied by spritzing the face, the Moist Mist is said to refresh and invigorate skin and comes in two varieties; sleek and moist. However, the product has [multiple uses](https://www.trendhunter.com/trends/antioxidant-face-mist) and can also be applied as a super light, refreshing fragrance. Made for combination skin, this product is certainly worth a try based on its playful packaging alone.

## Trend Insights (Trend Hunter)

- Score: 5.5/10
- Popularity: 78% | Activity: 79% | Freshness: 8%
- Audience gender: 30% men, 70% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics)

## Key Themes

### Key Themes Behind This Trend

- **Adorable Packaging:** Opportunity for cosmetic brands to create cute and playful packaging designs that stand out from competitors.
- **On-the-go Products:** Demand for portable skincare and cosmetic products that can be easily carried and used while traveling or on-the-go.
- **Multi-purpose Products:** Growing interest in versatile beauty products that serve multiple functions, appealing to consumers looking for convenience and value.

### Where This Applies

- **Cosmetics:** Cosmetic brands can capitalize on the trend of adorable packaging to attract and engage consumers in a visually appealing way.
- **Travel Accessories:** Companies in the travel accessories industry can develop innovative solutions for carrying and using portable skincare and cosmetic products while traveling.
- **Fragrance:** Fragrance industry can explore the market for super light and refreshing fragrances with multi-purpose applications, appealing to consumers seeking convenience and variety.

## Related on Trend Hunter

- [Playful Plush Skin Products](https://www.trendhunter.com/trends/tonymoly.md)
- [Rabbit-Inspired K-Beauty Collections](https://www.trendhunter.com/trends/dearcloud-x-miffy.md)
- [Key Chain Lip Glosses](https://www.trendhunter.com/trends/key-chain-lip-gloss.md)
- [Versatile K-Beauty Mists](https://www.trendhunter.com/trends/aestura-atobarrier365.md)
- [Beauty Character Keychains](https://www.trendhunter.com/trends/jiyu-chan.md)
- [Adorable Pride-Celebrating Beauty Sets](https://www.trendhunter.com/trends/limitededition-pride-collection.md)
- [Plum-Focused Skincare Collectons](https://www.trendhunter.com/trends/plum-bum.md)
- [Pocket-Sized Skincare Packaging](https://www.trendhunter.com/trends/color-capsule.md)
- [Bubbly Skincare Toners](https://www.trendhunter.com/trends/bubble-toner.md)
