<!-- canonical: https://www.trendhunter.com/trends/toneadapting-sunscreen -->
<!-- robots: noindex -->

# Creamy Tone-Adapting Sunscreens
The sunbetter® Tone Smart SPF 75 is Oil-Free and Broad-Spectrum

By Kalin Ned | Published 2021-06-11 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/toneadapting-sunscreen
References: [store.skinbetter](https://store.skinbetter.com/sunbetter-tone-smart-spf-75-sunscreen-lotion-50-ml?gclid=Cj0KCQjw1PSDBhDbARIsAPeTqrfWgOC740Kdypx9Flm3hmT022WotyJbfUiLftQLp6G05ayujWjzfYAaAqh3EALw_wcB)

The tone-adapting sunscreen by skinbetter® is bound to make the lives of consumers easier. The sunbetter® TONE SMART SPF 75 Sunscreen Lotion is the brand's highest level of sun protection. Because it is able to provide a [hint of color](https://www.trendhunter.com/trends/daily-tinted-fluid-sunscreen), the oil-free and broad-spectrum sunscreen is versatile. For one, consumers can use it as a [primer under makeup](https://www.trendhunter.com/trends/multimodal-sheer-mineral-sunscreen) or in place of a light coverage foundation. Of course, the creamy texture also prevents sunburns and, in turn, decreases the risk of skin cancer and early signs of aging. The product also protects from blue light, pollution, and infrared radiation.

The tone-adapting sunscreen, like all skinbetter® products, is dermatologist tested, paraben-free, fragrance-free, dye-free, and cruelty-free. The formula also boasts [100% mineral actives](https://www.trendhunter.com/trends/good-weather-skin) and a maximum of 80-minute water resistance.

Image Credit: skinbetter®

## Trend Insights (Trend Hunter)

- Score: 2.3/10
- Popularity: 19% | Activity: 39% | Freshness: 10%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics)

## Key Themes

### Key Themes Behind This Trend

- **Creamy Tone-adapting Sunscreens for Sensitive Skin:** Developing creamy tone-adapting sunscreens for consumers with sensitive skin or allergies to common ingredients.
- **Innovative Formulations for Next-gen Sunscreens:** Investing in research and development to create the next generation of sunscreens with effective protection from environmental stressors such as blue light and infrared radiation.
- **Multi-functional Sunscreens:** Designing and promoting multi-functional sunscreens that protect and also serve as makeup primers or lightweight foundations.

### Where This Applies

- **Beauty and Skincare:** Expanding product offerings in the beauty and skincare industry with unique and innovative sun protection solutions.
- **Health and Wellness:** Partnering with health and wellness companies to promote the importance of sun protection and blue light protection in overall skin health.
- **Research and Development:** Investing in research and development in the sunscreen industry to continuously innovate and improve on current sun protection standards.

## Related on Trend Hunter

- [Serum-Like Tinted SPFs](https://www.trendhunter.com/trends/defend-yourself-facial-sunscreen.md)
- [Skin Defense Foundations](https://www.trendhunter.com/trends/sunveil-foundation.md)
- [Adaptable Sun Protection Creams](https://www.trendhunter.com/trends/uv-protective.md)
- [Adaptive Skin Tints](https://www.trendhunter.com/trends/skin-perfecting-tint.md)
- [Mixable Mineral Sunscreens](https://www.trendhunter.com/trends/mineral-cream-spf.md)
- [Tinted Mineral Sunscreens](https://www.trendhunter.com/trends/tinted-mineral-sunscreen.md)
- [SPF-Primer Hybrids](https://www.trendhunter.com/trends/multimodal-sheer-mineral-sunscreen.md)
- [Extra-Protective Skin Tints](https://www.trendhunter.com/trends/beautyscreen.md)
- [Clean Tone-Inclusive Sunscreens](https://www.trendhunter.com/trends/youthscreen.md)