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# 70s Rockstar Editorials
The Ton Heukels for Another Man Shoot Features Flamboyant Styling

By Jana Pijak | Published 2011-12-20 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/ton-heukels-for-another-man1
References: [coutequecoute.blogspot](http://coutequecoute.blogspot.com/2011/12/another-man-autumnwinter-201112-any-day.html) & [nu-wproject](http://www.nu-wproject.com/2011/10/ton-heukels-by-alasdair-mclellan-any.html)

The captivating Ton Heukels for Another Man shoot features a 70s revival of rock and roll-inspired styles. Model Ton stars in the rockstar shoot that features sleek separates, heavy knits, leathers and bedazzled jumpsuits paired with the perfect hair to match.

Photographer Alasdair McLellan's stunning captures set the tone for this retro-inspired photo series that combines 1970s silhouettes along with Glamrock statement pieces. Neutral stripes, knits and leather looks showcase heavy textures and autumn colors while eye-catching sequins and glitter adorn full-body jumpsuits and revealing leotards.

This quirky shoot for Another Man's Autumn/Winter 2011/2012 issue references a multitude of [pop culture icons](https://www.trendhunter.com/trends/studio-54) and styles prevalent in the 70s. The dynamic and distinctive shoot stays true to its vintage inspiration by fusing wardrobe, hair styling and photo techniques that result in a memorable [menswear fashion story](https://www.trendhunter.com/trends/pour-homme-and-neighborhood).

Image Credit: Alasdair McLellan

## Trend Insights (Trend Hunter)

- Score: 4.5/10
- Popularity: 69% | Activity: 59% | Freshness: 8%
- Audience gender: 90% men, 10% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Photography](https://www.trendhunter.com/stylephotography)

## Key Themes

### What Makes This Trend Stand Out

- **70s Revival:** Brands in the fashion industry can capitalize on the nostalgia for 70s fashion with retro-inspired silhouettes and statement pieces.
- **Glamrock Statement Pieces:** Opportunities exist in the fashion industry to develop bold and glittery statement pieces for the daring and fashion-forward consumer.
- **Vintage-inspired Photo Techniques:** Innovative photography techniques with a vintage aesthetic can create unique and compelling visuals for fashion and lifestyle brands.

### Sectors Adopting This

- **Fashion:** Fashion brands can adapt to the 70s revival trend by creating retro-inspired clothing and accessories.
- **Entertainment:** Entertainment brands can capitalize on the enduring popularity of 70s pop culture icons, such as rock stars and glam rock bands, in their music, movies, and products.
- **Lifestyle:** Lifestyle brands and influencers can create content and experiences that evoke the glamour and nostalgia of the 70s, such as retro-themed parties or home decor.

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