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# Neckless Virtual Guitars
The TOMY Rockstar

By Cowbag | Published 2008-09-29 | Life-Stages
Source: Trend Hunter, https://www.trendhunter.com/trends/tomy-rockstar-air-guitar-is-must-have-christmas-toy
References: [techdigest](http://www.techdigest.tv/2008/01/kiddie_version.html) & [tomy](http://www.tomy.co.uk/products/guitar-rockstar-black/)

The TOMY Guitar Rockstar is going to be a hit during the [holiday gift season](https://www.trendhunter.com/trends/gibson-brands) for music lovers of all ages. It is affordable, thank God, at £14.99.

All a wannabe rock legend has to do is turn on Guitar RockStar, grab the [electronic guitar neck](https://www.trendhunter.com/trends/roli-airwave), finger the frets and strum the infrared ‘strings’ to play a choice of two modes. Unlike similar programs like [Guitar Hero](https://www.trendhunter.com/trends/human-controller), virtual strings are held down rather than buttons.

## Trend Insights (Trend Hunter)

- Score: 3.7/10
- Popularity: 22% | Activity: 80% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Life-Stages](https://www.trendhunter.com/life-stages) > [Toys](https://www.trendhunter.com/toys)

## Key Themes

### Key Themes Behind This Trend

- **Virtual Guitars:** Disruptive innovation opportunity: Develop advanced virtual guitars that offer more realistic playing experiences and customizable features.
- **Affordable Music Gadgets:** Disruptive innovation opportunity: Create a range of affordable music gadgets that appeal to music lovers of all ages and provide accessible music-making experiences.
- **Interactive Instrument Technology:** Disruptive innovation opportunity: Explore interactive instrument technology that combines physical and virtual elements to enhance the playing experience and creativity of musicians.

### Where This Applies

- **Music Technology:** Disruptive innovation opportunity: Develop cutting-edge music technology products that push the boundaries of music creation, performance, and accessibility.
- **Consumer Electronics:** Disruptive innovation opportunity: Integrate music-related gadgets into the consumer electronics market to diversify and expand the product offerings for tech-savvy consumers.
- **Toys and Games:** Disruptive innovation opportunity: Evolve traditional toys and games by incorporating interactive music-making features to provide immersive and educational play experiences.

## Related on Trend Hunter

- [Headstock-Topped MIDI Guitars](https://www.trendhunter.com/trends/midi-guitars.md)
- [Electronic String Instruments](https://www.trendhunter.com/trends/harmoni.md)
- [All-Inclusive Guitar Learning Systems](https://www.trendhunter.com/trends/guitar-learning-system.md)
- [Digitized Guitar Learning Devices](https://www.trendhunter.com/trends/digital-guitar-tutor.md)
- [Beginner-Friendly Guitar Models](https://www.trendhunter.com/trends/fender-x-loog-collection-for-kids.md)
- [Affordable Retro-Style Guitars](https://www.trendhunter.com/trends/retrostyle-guitar.md)
- [Musician-Backed Electric Guitars](https://www.trendhunter.com/trends/fender-1.md)
- [Children-Forward Guitar Companies](https://www.trendhunter.com/trends/smallscale-electric-guitars.md)
- [Braille-Covered Electric Guitars](https://www.trendhunter.com/trends/vitar-guitar.md)
