# Off-Kilter Knitwear Shoots The Tommy Herd by Marek Berry Portrait Series is Seasonally Chic By Jana Pijak | Published 2012-03-28 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/tommy-herd-by-marek-berry References: [thefashionisto](http://thefashionisto.com/portrait-tommy-herd-by-marek-berry/) & [thefashionisto](http://thefashionisto.com/) The Tommy Herd by Marek Berry portrait series captures the fresh-faced model. Daring to push the boundaries of fashion, this bold editorial spread showcases a multitude of [avant-garde knitwear styles](https://www.trendhunter.com/trends/beams-x-macmahon-knitting-mills). Outfitted by Lee Har­ris, Tommy embraces [edgy knits](https://www.trendhunter.com/trends/tough-guys-soft-sweaters) that include heavier textures as well as lightweight weaves. From form-fitting, knitted leggings to netted shirts and heavy neckwear accessories, this alluring editorial expresses its personal style. Exuding attitude, personality and fashion flair, Tommy wears a slew of [knitted designer selects](https://www.trendhunter.com/trends/kerisma-knits) from the likes of Shoreroad, Siki Im and Johan Ku among others. Sporting a coif by Paul Rizzo and perfect brows, the model allows his flawless features to serve as the perfect accompanying accessories to his edgy wardrobe styling. ## Trend Insights (Trend Hunter) - Score: 2.7/10 - Popularity: 40% | Activity: 32% | Freshness: 8% - Audience gender: 90% men, 10% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Photography](https://www.trendhunter.com/stylephotography) ## Key Themes ### Why This Trend Is Growing - **Avant-garde Knitwear Styles:** Disruptive innovation opportunities include exploring sustainable and eco-friendly materials for avant-garde knitwear, as well as incorporating technology and smart textiles into the designs. - **Personalized Fashion Flair:** Disruptive innovation opportunities include leveraging artificial intelligence and data analytics to create personalized knitwear designs, as well as incorporating customization options for consumers. - **Heavy Neckwear Accessories:** Disruptive innovation opportunities include experimenting with unconventional materials and forms for heavy neckwear accessories, such as 3D printing or incorporating sustainable and recyclable materials. ### Industries Being Reshaped - **Fashion Design:** The fashion design industry can explore new techniques and materials for avant-garde knitwear styles, as well as adopt technology-driven solutions for personalized fashion offerings. - **Sustainable Fashion:** The sustainable fashion industry can contribute to disruptive innovation by exploring eco-friendly materials and manufacturing processes for avant-garde knitwear, as well as promoting customization and personalization options for customers. - **Accessory Design:** The accessory design industry can embrace disruptive innovation by experimenting with unconventional materials and forms for heavy neckwear accessories, as well as incorporating sustainable and recyclable materials into their designs. ## Related on Trend Hunter - [Refined Vintage Militaristic Fashion](https://www.trendhunter.com/trends/studio-nicholson-fw25.md) - [Understated Men's Knitwear](https://www.trendhunter.com/trends/herdsman-sweater-collection.md) - [Comfortable Sophisticated Knit Fashion](https://www.trendhunter.com/trends/kerisma-knits.md) - [Hand- Knitted Joint Apparel](https://www.trendhunter.com/trends/beams-x-macmahon-knitting-mills.md) - [Pattern-Heavy Fashion Capsules](https://www.trendhunter.com/trends/needles-new-collection.md) - [Local Hotspot Fashion Shoots](https://www.trendhunter.com/trends/heartbeat-campaign.md) - [Heritage Winter Collections](https://www.trendhunter.com/trends/high-winter.md) - [Collaborative Hand-Knit Streetwear](https://www.trendhunter.com/trends/macmahon-knitting-mills-and-beams.md) - [Experimental Fall Wardrobe](https://www.trendhunter.com/trends/khaotique-noir.md)