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# Spicy Tomato Juices
R.W. Knudsen Family's Organic Tomato Sriracha Juice Features a Spicy Kick

By Katherine Pendrill | Published 2016-09-08 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/tomato-sriracha
References: [preparedfoods](http://www.preparedfoods.com/articles/118692-new-organic-vegetable-juice-blends) & [rwknudsenfamily](http://www.rwknudsenfamily.com/products/veggie-beverages/tomato-sriracha)

The natural and organic juice company R.W. Knudsen Family recently debuted a new Tomato Sriracha juice flavor that satisfies the increasing demand for [savory and spiced beverages](https://www.trendhunter.com/trends/slice-of-spice). Not only does the new drink pack more flavor than a standard glass of tomato juice, but it also serves as a healthy alternative to other types of sugary beverages.

The new Organic Tomato Sriracha juice from R.W. Knudsen Family combines [organic tomato paste](https://www.trendhunter.com/trends/limited-edition-tomato-sauce) and organic red bell pepper puree with a [tangy chili and garlic paste](https://www.trendhunter.com/trends/moju-spicy-pia-immunity) to create a juice that packs a powerful dose of heat. Because the juice is made up of little more than vegetables, it is high in vitamins A and C, while also being low in calories.

## Trend Insights (Trend Hunter)

- Score: 1.0/10
- Popularity: 12% | Activity: 11% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking)

## Key Themes

### Why This Trend Is Growing

- **Spiced Beverages:** Creating and marketing savory and spiced beverages to satisfy the increasing demand for unique flavors in the juice industry.
- **Healthy Alternatives:** Developing and promoting low-calorie, vitamin-rich drinks as healthier options to traditional sugary beverages.
- **Organic Innovation:** Exploring the use of organic ingredients in juice production to cater to the growing market of health-conscious consumers.

### Industries Being Reshaped

- **Beverage Industry:** Opportunities for beverage companies to tap into the trend of savory and spiced drinks, offering unique flavors to consumers.
- **Health and Wellness Industry:** Creating and promoting nutritious and low-calorie beverages as a healthier alternative to sugary drinks in the market.
- **Organic Food Industry:** Incorporating organic ingredients into juice production to capture the attention and loyalty of health-conscious consumers.

## Related on Trend Hunter

- [Hearty Spice-Forward Juices](https://www.trendhunter.com/trends/v8-spicy-cajun.md)
- [Spicy Vegetable Juices](https://www.trendhunter.com/trends/veg8-cayenne.md)
- [Spicy Canned Pineapple Juices](https://www.trendhunter.com/trends/pineapple-jalapeo-juice.md)
- [Wellness-Promoting Tomato Juices](https://www.trendhunter.com/trends/natalies-juice.md)
- [Thai-Grown Hot Sauce Recipes](https://www.trendhunter.com/trends/organic-sriracha.md)
- [Tangy-Sweet Ketchup Smoothies](https://www.trendhunter.com/trends/heinz-tomato-ketchup-smoothie.md)
- [Savory Tomato Cocktails](https://www.trendhunter.com/trends/papa-johns-tomatini.md)
- [Tangy Bloody Mary Mixes](https://www.trendhunter.com/trends/pickle-bloody-mary-mix.md)
- [Sensorial Energy Beverages](https://www.trendhunter.com/trends/sriracha-energy-drink.md)
