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# Rustic Projectionist Portraits
The Thor Clemmensen Shoot by Tom Mackenzie is Ruggedly Alluring

By Sophia Pelka | Published 2012-01-29 | Art & Design
Source: Trend Hunter, https://www.trendhunter.com/trends/tom-mackenzie
References: [homotography.blogspot](http://homotography.blogspot.com/2012/01/thor-clemmensen-by-tom-mackenzie.html) & [tjmckenzie](http://tjmckenzie.com/#/Bio/)

The Thor Clemmensen editorial by Tom Mackenzie is chilly and sensual.

Michigan-based photographer Tom Mackenzie has been around. Having served in the U.S Navy for ten years and travelling, the artist has had a wide range of experiences with people. This insightfulness and world view translates into these [masculine portraits](https://www.trendhunter.com/trends/menswear-brand-kestin). The artist has positioned model Thor Clemmensen in organic positions and seemingly painted [earthy textures on his body](https://www.trendhunter.com/trends/hughmanity). The model's thick beard and broad shoulders emphasize the strength and natural beauty of the naturalistic textures. A great respect and relationship happen visually, the comparison between the human and natural elements intensely melding together.

Tom Mackenzie says of his work, "Relating with people is what makes a great picture, and my past makes it a little easier for me to do just that." The masculinity of his subject and the [rustic nature](https://www.trendhunter.com/trends/tom-rossau1) of the projections make these photographs memorable and engaging.

## Trend Insights (Trend Hunter)

- Score: 2.8/10
- Popularity: 25% | Activity: 50% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Design](https://www.trendhunter.com/design)

## Key Themes

### Key Themes Behind This Trend

- **Masculine Portraits:** Explore opportunities for creating innovative and empowering imagery that celebrates masculinity and natural beauty.
- **Organic Textures:** Consider how to incorporate earthy and naturalistic textures into creative projects, adding depth and visual interest.
- **Visual Relationships:** Explore the power of visual storytelling to establish connections and create impactful and memorable imagery.

### Where This Applies

- **Photography:** Discover ways to push the boundaries of traditional photography by incorporating unconventional subject matter and artistic techniques.
- **Fashion:** Explore innovative ways to showcase masculine fashion by embracing rustic and earthy aesthetics.
- **Marketing and Advertising:** Leverage the power of visual relationships and storytelling to create captivating campaigns that resonate with audiences.

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- [Human Torso-Inspired Sculptures](https://www.trendhunter.com/trends/lene-bdker.md)
