# Sultry Spectacle Spreads The Tom Ford Spring 2011 Campaign is a Hot Feature By Armida Ascano | Published 2011-01-03 | Marketing Source: Trend Hunter, https://www.trendhunter.com/trends/tom-ford-spring-2011 References: [zombieandcandy](http://zombieandcandy.com/abbey-lee-kershaw-by-tom-ford) & [tomford](http://www.tomford.com/) The Tom Ford Spring 2011 campaign features the sizzling-hot Abbey Lee Kershaw rocking some of the line's latest [spectacle designs](https://www.trendhunter.com/trends/inaugural-eyewear-collection). The result is a [retro-inspired spread](https://www.trendhunter.com/trends/reformation-x-jimmy-fairly) that makes me wish I needed glasses. Abbey Lee Kershaw looks impeccable in the Tom Ford Spring 2011 shoot, with black frames that contrast her platinum-blonde mane nicely. Ultimately, the elegant spread is a successful way to launch Tom Ford's new line. Check it out in the featured gallery. ## Trend Insights (Trend Hunter) - Score: 6.7/10 - Popularity: 98% | Activity: 95% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Print](https://www.trendhunter.com/print) ## Key Themes ### Why This Trend Is Growing - **Retro-inspired Spectacles:** There is a disruptive innovation opportunity in creating new retro-inspired spectacle designs. - **Celebrity-endorsed Fashion Campaigns:** There is a disruptive innovation opportunity in leveraging celebrity endorsements for fashion campaigns. - **Platinum Blonde Hairstyles:** There is a disruptive innovation opportunity in creating new hair care products for platinum blonde hair. ### Industries Being Reshaped - **Eyewear:** The eyewear industry has an opportunity to innovate by creating new retro-inspired spectacle designs. - **Fashion:** The fashion industry can leverage celebrity endorsements to promote their new lines and designs. - **Hair Care:** The hair care industry can create new products specifically for platinum blonde hair, inspired by Abbey Lee Kershaw's look in the Tom Ford campaign. ## Related on Trend Hunter - [Shoppable Luxury Fashion Films](https://www.trendhunter.com/trends/luxury-fashion-film.md) - [Luxury Statement Frames](https://www.trendhunter.com/trends/signature-eyewear-collection.md) - [Chic Statement Eyewear](https://www.trendhunter.com/trends/specsavers-eyewear.md) - [Bold Eyewear Collection Campaigns](https://www.trendhunter.com/trends/no-rules-club.md) - [Concept Eyewear Campaigns](https://www.trendhunter.com/trends/bouquet-collection-1.md) - [Streetwear-Informed Dynamic Eyewear](https://www.trendhunter.com/trends/supreme-eyewear.md) - [Intimate Fashion Capsules](https://www.trendhunter.com/trends/velvet-heat.md) - [Iconic Stylish Bag Campaigns](https://www.trendhunter.com/trends/fendis-summer-2025-campaign.md) - [Authentic Fashion House Campaigns](https://www.trendhunter.com/trends/springsummer-2024.md)