# Rapper-Honoring Lipsticks This Exclusive Fall-Appropriate Tom Ford Lipstick is Inspired by Drake By Alyson Wyers | Published 2015-10-23 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/tom-ford-lipstick References: [refinery29](http://www.refinery29.com/2015/10/96244/drake-tom-ford-lipstick) & [stylenews.peoplestylewatch](http://stylenews.peoplestylewatch.com/2015/10/22/tom-ford-releasing-drake-lipstick/) This Tom Ford lipstick was created in honor of your boy Drake. The Drake lipstick was recently announced by the designer and will be apart of his second annual Lips & Boys collection, which will be available as of October 30, 2015. The shimmering stick is an [autumnal shade of plum](https://www.trendhunter.com/trends/vamp-lipstick) inspired by the Toronto-bred rapper. The [fall makeup line](https://www.trendhunter.com/trends/psl-lip-balm) is a limited edition and pays homage to important men in the designer's life. The deep burgundy hue also comes in a [miniature version](https://www.trendhunter.com/trends/rouge-dior-lipstick), which makes it ideal to travel with. Perfect for running through the 6 with your woes or dancing along to Drake's Hotline Bling video, the new Tom Ford lipstick will have you looking your absolute best. ## Trend Insights (Trend Hunter) - Score: 2.7/10 - Popularity: 44% | Activity: 28% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Millennial - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics) ## Key Themes ### Why This Trend Is Growing - **Rapper-inspired Lipsticks:** The trend of creating lipsticks that are inspired by famous rappers offers an opportunity for cosmetic companies to target a specific niche market. - **Limited Edition Makeup Collections:** Creating limited edition makeup collections in tribute to important men in a designer's life provides an opportunity for designers to create buzz and exclusivity around their products. - **Shimmering Fall Makeup:** The trend of creating shimmering makeup products in autumnal shades offers an opportunity for cosmetic companies to tap into consumers' desire for seasonal trends and limited edition products. ### Industries Being Reshaped - **Cosmetics:** The cosmetics industry can capitalize on the trend of creating rapper-inspired lipsticks by targeting a specific niche market. - **Fashion:** Designers in the fashion industry can create limited edition makeup collections as a way to expand their brand and create a buzz around their products. - **Entertainment:** The entertainment industry can collaborate with cosmetic companies to create products inspired by famous celebrities, offering them a new revenue stream. ## Related on Trend Hunter - [Luxurious Lip Color Collections](https://www.trendhunter.com/trends/lip-color-collection.md) - [Actress Lip Color Campaigns](https://www.trendhunter.com/trends/tom-ford-runway-lip-color.md) - [Conditioning Glossy-Wet Lipsticks](https://www.trendhunter.com/trends/rabanne-beauty-dramalips.md) - [Whisky-Inspired Lipstick Shades](https://www.trendhunter.com/trends/fireball-1.md) - [Flattering Rose-Mauve Lip Sets](https://www.trendhunter.com/trends/3piece-lip-set.md) - [Architectual Makeup Capsules](https://www.trendhunter.com/trends/tom-ford-2.md) - [Edible Chocolate Lipsticks](https://www.trendhunter.com/trends/mac-cosmetics-x-doja-cat.md) - [Co-Branded Saucy Lip Balms](https://www.trendhunter.com/trends/glass-shine-lip-balm.md) - [Co-Branded Blackened Lipsticks](https://www.trendhunter.com/trends/the-emperor-kraken-duo.md)