# Plant-Based CBD Wellness Products Toastyy Launches CBD-based Wellness Brand That Fights Stress By Josh Thompson-Persaud | Published 2021-04-28 | Eco Source: Trend Hunter, https://www.trendhunter.com/trends/toastyy References: [gettingtoastyy](https://gettingtoastyy.com/) Black- and women-owned beauty brand Toastyy is set to launch a line of [CBD-infused wellness products](https://www.trendhunter.com/trends/cbd-skincare-line) that are ideal for consumers new to CBD. The product line of [topicals, tinctures, and oral supplements](https://www.trendhunter.com/trends/sagely-naturals-products), aims to reduce stress by employing high-quality, lab-tested CBD, a THC-free calming agent. Following the popular all-natural philosophy, Toastyy's wellness products are non-GMO and 100% vegan. Toastyy aims to use its brand to encourage consumers to feel empowered, confident, and worry-free through its CBD product line. It offers a wide selection of products and varieties with classic tincture flavors like vanilla and orange. The brand is set to launch on April 20th, 2021–colloquially known as 4/20–a day centered around the [celebration of cannabis](https://www.trendhunter.com/trends/cannabis-product-line). Due to the CBD content, Toastyy's products are restricted to those aged 21 and over. Image Credit: Toastyy ## Trend Insights (Trend Hunter) - Score: 4.6/10 - Popularity: 76% | Activity: 52% | Freshness: 10% - Audience gender: 30% men, 70% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Eco](https://www.trendhunter.com/eco) ## Key Themes ### Why This Trend Is Growing - **Cbd-infused Wellness Products:** The rise of CBD-infused products provides opportunities for disruptive innovation in the health and wellness industry. - **Non-gmo and Vegan CBD Products:** The trend towards non-GMO and vegan CBD products provides opportunities for disruptive innovation in the natural and organic industries. - **CBD Products for Stress Relief:** The demand for CBD products aimed at reducing stress provides opportunities for disruptive innovation in the mental health and wellness industries. ### Industries Being Reshaped - **Health and Wellness:** The CBD-infused wellness trend provides opportunities for health and wellness professionals to integrate complementary therapies into their practices. - **Natural and Organic:** The non-GMO and vegan trend in CBD products provides opportunities for natural and organic industries to expand their offerings and attract health-conscious consumers. - **Mental Health and Wellness:** The demand for CBD products aimed at reducing stress provides opportunities for mental health and wellness industries to develop and market new products targeted at stress relief. ## Related on Trend Hunter - [Calming Vegan CBD Treats](https://www.trendhunter.com/trends/tonic-cbd.md) - [Botanical Adaptogen CBD Supplements](https://www.trendhunter.com/trends/cbd-wellness-products.md) - [D2C CBD Wellness Products](https://www.trendhunter.com/trends/fullspectrum-cbd-products.md) - [Soothing CBD Oil Tinctures](https://www.trendhunter.com/trends/cbd-oil-tinctures.md) - [Female-Focused CBD Drinks](https://www.trendhunter.com/trends/harmonic-woman-cbd.md) - [Minty Vegan CBD Oils](https://www.trendhunter.com/trends/vegan-cbd-oil.md) - [Plant-Based Body Oils](https://www.trendhunter.com/trends/om-wellness.md) - [Giftable CBD Products](https://www.trendhunter.com/trends/thanks-naturals.md) - [Stress-Alleviating Organic CBD Lines](https://www.trendhunter.com/trends/good-organics-cbd.md)