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# Freshly Seasoned Almond Snacks
Blüm Toasty Almonds are Seasoned at the Time of Eating

By Laura McQuarrie | Published 2020-06-10 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/toasty-almonds
References: [foodbusinessnews.net](https://www.foodbusinessnews.net/articles/16191-nut-innovation-accelerating-in-snacks-butters) & [eatblum](https://eatblum.com/shopifyproducts/blum-toasty-almonds-5-pack/)

Most almond snacks on the market are pre-seasoned and available only in [sweet flavors](https://www.trendhunter.com/trends/skinnydipped-salty-sweet) but Blüm's Toasty Almonds radically setting themselves apart by offering an entirely new way for people to snack. According to John Peterson, co-founder of Blüm, "We recognized it was time to introduce the consumer to a fresher seasoned almond product. The almonds in the kit are pasteurized—by law—but unprocessed. The consumer is the one who seasons them and then has an as fresh-as-possible product."

Blüm Toasty Almonds are offered in not just sweet but also [savory and spicy varieties](https://www.trendhunter.com/trends/snak-club-x-hot-ones) like Garlic Parmesan and Spicy Chili Lime. The naturally gluten-free snacks boast five to six grams of protein per serving and they come with individual seasoning sachets and [almond oil](https://www.trendhunter.com/trends/nut-toppers) to adhere the flavors to the dry nuts.

## Trend Insights (Trend Hunter)

- Score: 1.8/10
- Popularity: 28% | Activity: 16% | Freshness: 9%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food)

## Key Themes

### What's Driving This Trend

- **Personalized Snacks:** Blüm's Toasty Almonds kit offers a unique and personalized snacking experience by allowing consumers to season the nuts themselves.
- **Savory Snacks:** Blüm's Toasty Almonds are disrupting the almond snack industry by offering savory flavors, which are not commonly available in the market.
- **DIY Snacks:** Blüm's Toasty Almonds DIY kit brings innovation by providing a new way for consumers to prepare their snacks and enjoy a fresher product.

### Who This Affects Most

- **Snack Industry:** The snack industry can explore opportunities to expand their product offerings with more personalized and savory snack options like Blüm's Toasty Almonds.
- **Food Manufacturing Industry:** Manufacturers can consider offering DIY snack kits for consumers to assemble and season themselves, presenting a new business model and an innovative snacking experience.
- **Healthy Snacks Industry:** Healthy snack companies can use natural and unprocessed ingredients like Blüm Toasty Almonds and provide customization options for customers to create their own unique flavors.

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