# Women-Empowering Kid's Shirts KIDBOX x TO THE MARKET's T-Shirt Celebrates Women's History Month By Madison Mackay | Published 2018-03-07 | Social Good Source: Trend Hunter, https://www.trendhunter.com/trends/to-the-market References: [hypekids](https://hypekids.com/2018/3/kidbox-to-the-market-t-shirt-empowerment) & [kidbox](https://www.kidbox.com/) Subscription box company KIDBOX teamed up with TO THE MARKET on a new [ethically made t-shirt](https://www.trendhunter.com/trends/kids-help-phone). The shirts are made by women in India that are in vulnerable communities, with the phrase "Confidence is My Favorite Super Power" on the front. To celebrate Women's History Month, the brand will include this new shirt in the March monthly subscription box. The brands aim to [empower girls to come together](https://www.trendhunter.com/trends/canadian-womens-foundations) and believe in the power of women, starting a conversation about confidence and celebrating [women's achievements throughout history](https://www.trendhunter.com/trends/how-lovely-to-be-a-woman). TO THE MARKET believes in creating opportunities of employment for women, by selling each product with proceeds donated to benefit local artisans. The collaboration between KIDBOX and TO THE MARKET will be available for the month of March, creating empowerment for not only the women who made each shirt, but for the children who wear the styles. ## Trend Insights (Trend Hunter) - Score: 6.4/10 - Popularity: 86% | Activity: 97% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Alpha - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Social Good](https://www.trendhunter.com/socialgood) > [Activism](https://www.trendhunter.com/activism) ## Key Themes ### What's Driving This Trend - **Ethical Fashion:** Disruptive innovation opportunity: Develop sustainable and ethically made clothing options that empower and support vulnerable communities. - **Empowering Children:** Disruptive innovation opportunity: Create products that inspire and encourage children to believe in their own abilities and celebrate women's achievements. - **Socially Conscious Subscription Boxes:** Disruptive innovation opportunity: Curate subscription boxes that not only provide value to customers but also support social causes and empower communities. ### Who This Affects Most - **Fashion:** Disruptive innovation opportunity: Integrate ethical practices into fashion production to create positive social and environmental impacts. - **Childhood Education:** Disruptive innovation opportunity: Develop educational materials and products that promote confidence, equality, and awareness of women's contributions. - **Subscription Box:** Disruptive innovation opportunity: Collaborate with socially responsible brands to offer subscription boxes that align with customers' values and support charitable causes. ## Related on Trend Hunter - [Empowering Female Apparel Initiatives](https://www.trendhunter.com/trends/empowering-female-apparel-initiatives.md) - [Empowering Women's Campaigns](https://www.trendhunter.com/trends/prettypowerful.md) - [Female Empowering Phone Cases](https://www.trendhunter.com/trends/her-impact-matters.md) - [Empowerment-Focused Holiday Campaigns](https://www.trendhunter.com/trends/olivela.md) - [Uplifting Team-Backed Collections](https://www.trendhunter.com/trends/miami-heat.md) - [Empowering Jewelry Designs](https://www.trendhunter.com/trends/empowering-jewelry.md) - [Collaboraive Women-Empowering Initiatives](https://www.trendhunter.com/trends/canadian-womens-foundations.md) - [Youth Mental Health-Supporting Shirts](https://www.trendhunter.com/trends/kids-help-phone.md) - [Breast Cancer Awareness-Supporting Socks](https://www.trendhunter.com/trends/power-in-pink.md)