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# Teen Love Story Apparel
The Netflix: To All The Boys Collection Just Launched at Target

By Grace Mahas | Published 2021-02-11 | Art & Design
Source: Trend Hunter, https://www.trendhunter.com/trends/to-all-the-boys-collection
References: [target](https://www.target.com/c/to-all-the-boys/-/N-sxp0d)

[Netflix](https://www.trendhunter.com/trends/pandora-x-netflix) is releasing the final film of the 'To All the Boys' trilogy, To All the Boys: Always and Forever this Friday, February 12th, and to celebrate, fans can now get their hands on the exclusive new collection that just dropped at [Target](https://www.trendhunter.com/trends/cuddle-collab).

The Netflix To All the Boys Always + Forever Collection features 27 pieces, priced from $5.99-$179.99. These include everything from scrunchies and totes, to hoodies, graphic tees, and pajama sets. In addition, fans can recreate the main character Lara Jean's bedroom with iconic wall decals and wallpaper, alongside chic pillows and throws.

Fans can shop the entire Netflxi To All the Boys Always + Forever collection exclusively through Target – both online and in stores.

## Trend Insights (Trend Hunter)

- Score: 6.8/10
- Popularity: 98% | Activity: 98% | Freshness: 9%
- Audience gender: 10% men, 90% women
- Primary generations: Gen Z, Millennial
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Home](https://www.trendhunter.com/home)

## Key Themes

### Key Themes Behind This Trend

- **Fan-based Apparel:** Opportunity for industries to create exclusive apparel collections for fan bases of popular entertainment franchises.
- **Character-based Decor:** Opportunity for industries to create home decor inspired by popular characters or settings from entertainment franchises.
- **Cross-promotion Collaborations:** opportunity for industries to collaborate with entertainment franchises to release exclusive collections and drive sales.

### Where This Applies

- **Fashion Industry:** The fashion industry has an opportunity to tap into fan bases of popular entertainment franchises by creating and releasing exclusive apparel collections.
- **Home Decor Industry:** The home decor industry can expand their product offerings by creating decor inspired by popular characters or settings from entertainment franchises.
- **Retail Industry:** Retailers can increase foot traffic and online sales by collaborating with entertainment franchises to release exclusive collections and cross-promote their brands.

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