# Extreme Rumble Movie Ads TNT Advertisement Draws Attention With Drama By Kevin Young | Published 2012-04-12 | Marketing Source: Trend Hunter, https://www.trendhunter.com/trends/tnt-advertisement References: [creativecriminals](http://creativecriminals.com/outdoor/tnt-a-dramatic-surprise/) & [tntdrama](http://www.tntdrama.com/movies/) The [TNT](https://www.trendhunter.com/trends/live-television-streaming) advertisement makes marketing a movie as fun as a trip to wonderland. This video is created by Telenet Group, a provider of broadband cable services, where dramatic advertising for its company took place in a small Belgian town square. TNT placed a podium with a big red button on it in the middle of the square and hung a sign that read ‘Push to Add Drama.’ During the video, pedestrians curiously circle the podium a few times before hitting the button; once they pressed it, all hell broke loose. In a matter of seconds, the quiet square turned dramatic and looked like a scene from a Jean-Claude Van Damme movie. An ambulance arrives, hit men, police and football players all convened with a theatrical opening and closing scene. Curious pedestrians got more than they expected with this sensational TNT advertisement. ## Trend Insights (Trend Hunter) - Score: 2.3/10 - Popularity: 13% | Activity: 49% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Branding](https://www.trendhunter.com/branding) ## Key Themes ### Why This Trend Is Growing - **Dramatic Marketing:** The idea of creating engaging and theatrical advertisements to capture audience attention and make advertising more captivating and intriguing. - **Interactive Campaigns:** The concept of creating an interactive campaign that incentivizes audience participation to increase engagement through experiences instead of traditional ads. - **Surprising Advertisements:** The idea to create innovative and surprising advertisements that capture audience attention and create a lasting impression. ### Industries Being Reshaped - **Advertising:** The advertisement industry can utilize interactive campaigns and dramatic marketing to create memorable advertisements. - **Entertainment:** The entertainment industry can benefit from creating attention-grabbing advertisements to promote movies, TV shows, and other content. - **Event Planning:** The event planning industry can take inspiration from interactive campaigns and dramatic marketing by creating unique and immersive experiences for their clients. ## Related on Trend Hunter - [Sweating Billboards](https://www.trendhunter.com/trends/sweating-billboard.md) - [Movie-Inspired Truck Commercials](https://www.trendhunter.com/trends/ram-truck.md) - [Intense Elemental-Inspired Sportswear Spots](https://www.trendhunter.com/trends/engineered-for-whatever-ad.md) - [Wrestler-Themed Chocolate Commercials](https://www.trendhunter.com/trends/tonys-chocolonely-advertisement.md) - [Cinematic Video Game Spots](https://www.trendhunter.com/trends/droga5s-wake-up.md) - [Cinematic GenAI Campaigns](https://www.trendhunter.com/trends/the-knowit-alls.md) - [Popcorn Dispenser Billboards](https://www.trendhunter.com/trends/popcorn-dispenser-billboard.md) - [Dramatized Caramel Candy Ads](https://www.trendhunter.com/trends/reeses-big-game-ad.md) - [Silent Drama Campaigns](https://www.trendhunter.com/trends/hypnose-drama-mascara.md)