# Chef-Crafted Vegan Sundaes Craig's Vegan Collaborated with Christina Najjar on the Tinx Sundae By Laura McQuarrie | Published 2024-03-05 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/tinx-sundae References: [businesswire](https://www.businesswire.com/news/home/20240304479310/en/Craig%E2%80%99s-Vegan-and-Tinx-Launch-New-Limited-Edition-Pints-Inspired-by-Her-Celebrity-Favorite-Dessert-The-Tinx-Sundae) & [instagram](https://www.instagram.com/p/Cl1LtViL6b_/)  Inspired by the [Tinx Hot Girl Sundae](https://www.trendhunter.com/trends/craigs-vegan), a custom dessert on the menu of [Craig’s Restaurant](https://www.trendhunter.com/trends/vegan-ice-cream-cakes) crafted by Christina "Tinx" Najjar, [Craig's Vegan](https://www.trendhunter.com/trends/the-smores-cookie) teamed up with the TikTok content creator for its newest limited-edition flavor, Tinx Sundae. This plant-based dessert stays true to the rest of the brand's range of frozen dessert pints by using a premium, non-dairy cashew base. 100% vegan frozen indulgence builds on a rich cashew-based vanilla ice cream base with brownies, swirls of chocolate and rainbow sprinkles, all of which help to recreate the essence of the chef-crafted dessert in a format that's easily enjoyed at home. Best of all, ingredient-conscious consumers can savor this decadent take-home treat knowing that it's prepared without added preservatives, artificial flavors, colors or high fructose corn syrup. ## Trend Insights (Trend Hunter) - Score: 1.0/10 - Popularity: 2% | Activity: 5% | Freshness: 22% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### Key Themes Behind This Trend - **Vegan Frozen Desserts:** A rising trend in plant-based frozen desserts that offer innovative flavors and premium non-dairy bases for conscious consumers. - **Celebrity Chef Collaborations:** An emerging trend where well-known chefs partner with brands to create exclusive, limited-edition products that appeal to a wider audience. - **At-home Indulgence Experiences:** A growing trend in bringing restaurant-quality dessert experiences to consumers' homes through convenient and delicious ready-to-eat options. ### Where This Applies - **Frozen Dessert:** The frozen dessert industry is ripe for disruption with the increasing demand for vegan options and collaborations with celebrity chefs. - **Food and Beverage:** In the food and beverage sector, opportunities abound for brands to innovate by offering premium, plant-based treats inspired by popular restaurant creations. - **E-commerce:** E-commerce platforms can capitalize on the trend of at-home indulgence experiences by partnering with brands to deliver chef-crafted vegan desserts directly to consumers' doorsteps. ## Related on Trend Hunter - [Chef-Backed Vegan Sundaes](https://www.trendhunter.com/trends/craigs-vegan.md) - [Mini Plant-Powered Desserts](https://www.trendhunter.com/trends/plant-powered-dessert.md) - [Vegan Ice Cream Cakes](https://www.trendhunter.com/trends/vegan-ice-cream-cakes.md) - [Decadent Vegan Frozen Treats](https://www.trendhunter.com/trends/dairyfree-decadence-series.md) - [Frozen Vegan Hot Chocolates](https://www.trendhunter.com/trends/vegan-frrrozen-hot-chocolate.md) - [Plant-Based Dessert Hybrids](https://www.trendhunter.com/trends/plant-de-creme.md) - [Vegan-Friendly Frozen Desserts](https://www.trendhunter.com/trends/2025-dairy-free-decadence-series.md) - [Upcycled Frozen Desserts](https://www.trendhunter.com/trends/upcycled-vegan-ice-cream.md) - [Indulgent Spoonable Sundaes](https://www.trendhunter.com/trends/ben-jerrys-sundaes2.md)