# Premium Dating App Subscriptions Tinder is Offering a $500 Subscription for Influential Users By Colin Smith | Published 2023-04-06 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/tinder-vault References: [gizmodo](https://gizmodo.com/tinder-dating-app-tinder-vault-hinge-bumble-1850295751) & [tinder](https://tinder.com/)  [Tinder](https://www.trendhunter.com/trends/tinder-1) announced that it is working on a new exclusive subscription service titled 'Tinder Vault.' Tinder Vault will cost the user $500 USD per month, making it an incredibly premium subscription, costing far more than the $15 monthly Tinder Gold. Tinder stated that Tinder Vault is designed for [semi-influential and influential users](https://www.trendhunter.com/trends/luxy-dating-service) on its platform who want to date others of a similar level of influence, justifying the high-end price point. However, this is not simply paid access to a different set of users, as the enhanced subscription also comes with a [personalized concierge service](https://www.trendhunter.com/trends/three-day-rule), which the company describes as 24/7 access to real dating coaches. Additionally, the subscription comes with a premium passport for the most active users, which includes a special badge and priority access to feeds and new features. Image Credit: Shutterstock ## Trend Insights (Trend Hunter) - Score: 5.3/10 - Popularity: 57% | Activity: 88% | Freshness: 15% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, South America, Europe, Asia, Africa ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Romance](https://www.trendhunter.com/romance) ## Key Themes ### Key Themes Behind This Trend - **Exclusive App Subscriptions:** There is an opportunity for other dating apps to follow Tinder's lead and offer exclusive, high-priced subscriptions with unique features. - **Personalized Concierge Services:** There is potential for businesses in various industries to offer personalized concierge services for a premium price, tailored to the needs of their high-end clientele. - **Influence-based Matching:** There is an opportunity for dating apps to incorporate influence-based matching algorithms, matching users with others of similar levels of influence or social status. ### Where This Applies - **Luxury Travel:** Luxury travel businesses could offer personalized concierge services to their high-end clientele, tailoring experiences to their needs and preferences. - **Virtual Events:** Virtual event platforms could offer exclusive, high-priced subscriptions that include personalized concierge services to ensure the best possible event experience. - **High-end Fashion:** High-end fashion brands could offer exclusive memberships that provide access to premium services such as personalized stylists and trend reports. ## Related on Trend Hunter - [Dating Safety Features](https://www.trendhunter.com/trends/tinder-1.md) - [Bespoke Dating Experiences](https://www.trendhunter.com/trends/1-million-matchmaking.md) - [Inclusive Tinder Features](https://www.trendhunter.com/trends/tinder-features.md) - [Wedding-Specific Dating App Features](https://www.trendhunter.com/trends/plus-one.md) - [Blind Date App Features](https://www.trendhunter.com/trends/blind-date1.md) - [University-Specific Dating Apps](https://www.trendhunter.com/trends/tinder-uni.md) - [Social App Subscriptions](https://www.trendhunter.com/trends/snapchat-plus.md) - [Paid Social Media Subscriptions](https://www.trendhunter.com/trends/snapchat-2.md) - [Social Dating App Features](https://www.trendhunter.com/trends/tinder-3.md)