# Cupcake Dating Accounts Lee Breslouer Posed as a Cupcake on His Tinder Profile By Vasiliki Marapas | Published 2014-11-18 | Pop Culture Source: Trend Hunter, https://www.trendhunter.com/trends/tinder-profile References: [buzzfeed](http://www.buzzfeed.com/alanwhite/a-man-posed-as-a-cupcake-on-tinder-and-everyone-lost-their-m) & [thrillist](http://www.thrillist.com/eat/nation/being-a-cupcake-on-tinder) Colorado-based food and beverage writer Lee Breslouer used his [Tinder](https://www.trendhunter.com/trends/knorr-x-tinder) profile to test-drive a theory: Women like cupcakes more than they like men. He explains, "If there’s one thing I’ve learned about heterosexual women, it’s that they like men. They enjoy their company. They even marry them, sometimes. But they l*ove* cupcakes." Breslouer thought that the ideal man, therefore, would be one that was drawn onto a cupcake. In icing. I mean, who could resist? The result? Brelouer concludes that he's gotten more attention posing as a cupcake than he ever has as a dude. He deduces that no women can resist the sugary charm of a cupcake. That's not to say that you should go and re-do your [dating profiles](https://www.trendhunter.com/trends/bumble-honey-latte), but it's still food -- or shall I say baked goods -- for thought! ## Trend Insights (Trend Hunter) - Score: 4.4/10 - Popularity: 45% | Activity: 78% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Internet](https://www.trendhunter.com/internet) ## Key Themes ### Why This Trend Is Growing - **Foodie-based Online Dating:** Creating a dating platform that revolves around food preferences, such as cupcakes, could provide a unique and engaging experience for users. - **Personalized Food-related Avatars:** Developing a feature for dating profiles that allows users to express their personality through food-related avatars, like cupcakes, can attract attention and make profiles more memorable. - **Emphasizing Food-based Interests:** Highlighting shared food interests, like a love for cupcakes, within dating profiles can help connect individuals on a deeper level and spark conversations. ### Industries Being Reshaped - **Online Dating:** The online dating industry can explore new ways of matching individuals based on food preferences to enhance the overall user experience. - **Food and Beverage:** Food and beverage companies can collaborate with dating platforms to create unique food-related features that drive user engagement and customer loyalty. - **Digital Marketing:** Digital marketing agencies can help dating apps and websites use food-themed advertising campaigns to attract and retain users, leveraging the power of food-related interests. ## Related on Trend Hunter - [Branded Dating Experiments](https://www.trendhunter.com/trends/care-profiles.md) - [Playful Dating Experiment Campaigns](https://www.trendhunter.com/trends/swipe-right-for-mayo.md) - [Limited-Time Dating Sites](https://www.trendhunter.com/trends/eat-cute.md) - [Iconic Cupcake Brands](https://www.trendhunter.com/trends/crumbs-cupcakes.md) - [Puppy Dating App Giveaways](https://www.trendhunter.com/trends/puppy-dating-app-giveaways.md) - [Collaboration Cupcake Desserts](https://www.trendhunter.com/trends/chocolate-salted-pretzel-buttercream-cupcake.md) - [Reimbursed Brunch Dates](https://www.trendhunter.com/trends/maple-mate.md) - [Beer Can Matchmakers](https://www.trendhunter.com/trends/tallboysonly.md) - [Culinary-Centric Dating Campaigns](https://www.trendhunter.com/trends/knorr-x-tinder.md)