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# Whimsical Cartoon Timepieces
The Timex Weekender x Peanuts Watches Celebrate Classic Characters

By Michael Hemsworth | Published 2018-01-17 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/timex-weekender
References: [theawesomer](https://theawesomer.com/timex-weekender-x-peanuts/462088/) & [timex](https://www.timex.com/)

A shift towards minimalism in the fashion industry isn't stopping some brands from taking bold liberties as seen with the new [Timex](https://www.trendhunter.com/trends/timex-x-peanuts-marlin-space-orbit) Weekender x Peanuts timepieces. The new collection boasts a series of [bold color schemes and classic characters](https://www.trendhunter.com/trends/peanuts-collections) that fans of the [Peanuts will surely recognize](https://www.trendhunter.com/trends/peanuts-75th-anniversary-loungefly-collection).

The timepieces come in four styles including 'Charlie Brown,' 'Linus,' 'Snoopy' and 'Lucy,' which are all designed after the character that they share their name with. A durable nylon strap has been used on the timepieces to ensure consistent wear, while the Indiglo light-up dial lets you see the time in the dark.

The Timex Weekender x Peanuts timepieces have been accessibly priced to ensure they aren't a high-fashion piece for die-hard fans or fashionistas only.

## Trend Insights (Trend Hunter)

- Score: 3.6/10
- Popularity: 41% | Activity: 58% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Watches](https://www.trendhunter.com/watches)

## Key Themes

### Key Themes Behind This Trend

- **Minimalist Fashion:** Opportunity for brands to incorporate bold and whimsical designs into minimalistic fashion trends.
- **Character Collaborations:** Opportunity to create unique timepieces by collaborating with popular characters or franchises.
- **Accessible Luxury:** Opportunity to offer affordable luxury pieces that cater to both die-hard fans and fashion enthusiasts.

### Where This Applies

- **Fashion:** Fashion brands can capitalize on the trend of bold and whimsical designs in minimalist fashion.
- **Watchmaking:** Watchmakers can explore collaborations with popular characters or franchises to create distinctive timepieces.
- **Retail:** Retailers can tap into the demand for affordable luxury items by offering accessibly priced fashion pieces.

## Related on Trend Hunter

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