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# Durable Sun Protection Headwear
The Tilley T3 Wanderer Hat Shields From the Sun and is Water-Proof

By Jana Pijak | Published 2019-02-27 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/tilley-t3-wanderer
References: [tilley](https://www.tilley.com/ca_en/t3-wanderer-hat.html)

The Tilley T3 Wanderer hat is durable, practical and comfortable accessory for time spent in the great outdoors. Specializing in premium [outdoor headwear](https://www.trendhunter.com/trends/melin), the company's hats boast a classic and timeless shape while offering protection from elements like sunlight, rain and wind.

The Tilley T3 Wanderer is available in three colorways -- Black, Olive and Navy -- and boast a pre-washed and intentionally worn look along with a 100% cotton construction. The hat offers premium sun protection with a UPF rating of 50+ and even boasts a compact pocket compartment for storage.

Furthermore, this accessory is [water-resistant](https://www.trendhunter.com/trends/waterproof-outdoor-collection) and boasts grommets for ventilation along with a signature wind cord system that is designed for harsh outdoor conditions. Lastly, this design also features Tilley's signature moisture-wicking Hydrofil® sweatband.

## Trend Insights (Trend Hunter)

- Score: 6.4/10
- Popularity: 91% | Activity: 94% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion)

## Key Themes

### What Makes This Trend Stand Out

- **Durable Outdoor Headwear:** Opportunity to innovate and grow in the outdoor headwear market by creating high-quality, durable and practical sun protection headwear.
- **Multi-functional Accessories:** Opportunity to develop multi-functional accessories for outdoor enthusiasts that provide protection from elements such as sunlight, rain and wind.
- **Sustainable Outdoor Gear:** Opportunity to create sustainable and eco-friendly outdoor gear that aligns with the values and needs of environmentally conscious consumers.

### Sectors Adopting This

- **Outdoor Gear and Apparel:** Developing and marketing durable and practical outdoor headwear can provide growth opportunities for companies in the outdoor gear and apparel industry.
- **Sun Protection Products:** Creating multi-functional headwear that offers premium sun protection can drive innovation and growth within the sun protection products industry.
- **Sustainable Fashion:** Opportunities exist within the sustainable fashion industry to create eco-friendly and sustainable outdoor gear that meets the needs of environmentally conscious consumers.

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