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# Striking Saturated Shoots
The Tilda Swinton Candy Magazine Editorial is Gorgeous

By Courtney Scharf | Published 2012-05-22 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/tilda-swinton-for-candy-magazine
References: [fashionologie](http://www.fashionologie.com/Tilda-Swinton-Candy-Magazine-Pictures-23202769?page=0,0,1) & [gawker](http://gawker.com/candy-magazine/)

The Tilda Swinton for Candy Magazine is taking the Web by storm. The remarkably talented actress looks impressively youthful and stylish as usual in the mag.

The cover, which features a literally statuesque Swinton, is eye-catching with its gold hues and dark backdrop. An appropriate image for the 'extra extravagance' issue of the publication, the opening image is dynamic and superbly shot. The editorial itself is titled 'The Transformer,' clearly referring to the ever-changing style of Swinton. Each photo of the shoot seems to showcase a certain color, and features lighting from different angles of the shot. The styling of the editorial seems to have a dose of 70s influence. With heavy jewelry and loose-fitting sheaths, the shots are a playful throwback to more colorful times.

As inspired and eclectic as the actress herself, this Candy editorial is an eye-catching showcase of an amazing talent.

## Trend Insights (Trend Hunter)

- Score: 4.1/10
- Popularity: 79% | Activity: 35% | Freshness: 8%
- Audience gender: 30% men, 70% women
- Primary generations: Millennial
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion)

## Key Themes

### What Makes This Trend Stand Out

- **70s Fashion Revival:** Disruptive innovation opportunities in the fashion industry to create modern interpretations of 70s-inspired clothing and accessories.
- **Dynamic Lighting Techniques:** Disruptive innovation opportunities in the photography industry to develop new lighting techniques that enhance the mood and visual impact of editorial shoots.
- **Color-themed Editorials:** Disruptive innovation opportunities in the publishing industry to create editorial content that focuses on showcasing different colors and color schemes in a visually captivating way.

### Sectors Adopting This

- **Fashion:** Disruptive innovation opportunities in the fashion industry to explore new styles and collaborations inspired by Tilda Swinton's unique fashion sense.
- **Photography:** Disruptive innovation opportunities in the photography industry to experiment with dynamic lighting techniques that add depth and visual interest to editorial shoots.
- **Publishing:** Disruptive innovation opportunities in the publishing industry to develop visually striking editorial content that highlights different color themes in a captivating manner.

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