# Gorgeous Grin Editorials The Tiiu Kuik for Foam Magazine Photoshoot Will Make You Smile By Souzan Michael | Published 2011-11-14 | Pop Culture Source: Trend Hunter, https://www.trendhunter.com/trends/tiiu-kuik-for-foam-magazine References: [fashiongonerogue](http://fashiongonerogue.com/tiiu-kuik-charlotte-wales-foam/) & [foammagazine](http://foammagazine.com/articles/1233-nordic-exposure) It's not too often that you see a model smiling, either on the runway or in a magazine spread, which is why the Tiiu Kuik for Foam Magazine editorial spread is just so refreshing. The model looks stunning and blissful in the shoot done by photographer Charlotte Wales and styled by Clare Byrne. Wearing beautiful designs by the likes of Sonia Rykiel, Opening Ceremony, Levi’s, Burberry Prorsum and [Band of Outsiders](https://www.trendhunter.com/trends/jacksontriggs-niagara-estate-amphitheatre), Kuik is decked out in [winter layers](https://www.trendhunter.com/trends/ski-collection-1) and still manages to look amazing. The Tiiu Kuik for Foam Magazine shoot is called 'Nordic Exposure' and is reminiscent of a young Erin Wasson (the ultimate compliment when it comes to a model, in my opinion). Take a look at 'Nordic Exposure' for some inspiration on how to [stay warm and chic this winter](https://www.trendhunter.com/trends/veronica-beard-apres-ski). ## Trend Insights (Trend Hunter) - Score: 2.5/10 - Popularity: 33% | Activity: 34% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Media](https://www.trendhunter.com/media) ## Key Themes ### What's Driving This Trend - **Smiling Models Trend:** Models showcasing a genuine big smile in editorials and runways. - **Winter Layering Trend:** Layering winter clothes without compromising style. - **Nordic Aesthetic Trend:** Nordic-inspired fashion and photography. ### Who This Affects Most - **Fashion Industry:** Innovative ways to present winter wear through smiling models and Nordic aesthetic. - **Photography Industry:** Experimenting with Nordic-inspired concepts and big smiles for fashion editorials. - **Modeling Industry:** Encouraging models to showcase their genuine big smiles for editorial and runway shoots. ## Related on Trend Hunter - [Luxe Cartoon-Adorned Apparel](https://www.trendhunter.com/trends/moonmin.md) - [Star-Studded Fashion Collections](https://www.trendhunter.com/trends/winter-2025-campaign.md) - [Authentic Fashion House Campaigns](https://www.trendhunter.com/trends/springsummer-2024.md) - [Authenticity-Celebrating Commercials](https://www.trendhunter.com/trends/colgate-commercial.md) - [Monochrome Fashion Campaigns](https://www.trendhunter.com/trends/jiyongkim-fw25.md) - [Versatile Apparel-Lingerie Brands](https://www.trendhunter.com/trends/boobwear-brand-nuudii.md) - [Colorfully Patterned Bold Skiwear](https://www.trendhunter.com/trends/ski-collection-1.md) - [Local Hotspot Fashion Shoots](https://www.trendhunter.com/trends/heartbeat-campaign.md) - [AI-Powered Fashion Photography Platforms](https://www.trendhunter.com/trends/betterstudio.md)