# Orchid-Infused Lager Libations Tiger Beer Celebrates National Day with the New Tiger Orchid Drink By Amy Duong | Published 2020-10-08 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/tiger-orchid References: [coconuts.co](https://coconuts.co/singapore/food-drink/drink-patriotically-this-national-day-with-tiger-beers-orchid-infused-lager/) Tiger Beer introduces a [limited edition lager](https://www.trendhunter.com/trends/book-ipa) named the '[Tiger Orchid Brew](https://www.trendhunter.com/trends/kpop-starbacked-lager)' in time to celebrate National Day. The libation is infused with orchids to give it [floral notes](https://www.trendhunter.com/trends/prickly-pear-rose-gin) -- the palette is further enhanced with citrus flavors. Its packaging features a special design with Singapore skyline visuals along with the city-state's national flower, the Vanda Miss Joaquim orchid. It was designed in collaboration with local artist and botany enthusiast Tiffany Lovage. The brand is Singapore's first-ever homegrown beer label and the new flavor is meant to symbolize unity and growth. The drink was its first introduction last year in April at a Tiger bar opening in the Jewel Changi Airport. The Tiger Orchid Brew has officially become available at supermarkets, convenience stores, and online as of August 31st. Image Credit: Tiger Beer, Singapore ## Trend Insights (Trend Hunter) - Score: 2.9/10 - Popularity: 24% | Activity: 53% | Freshness: 9% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking) ## Key Themes ### What's Driving This Trend - **Limited Edition Drinks:** Creating limited edition drinks infused with unique flavors or ingredients presents an opportunity for brands to create buzz and drive sales. - **Floral-inspired Beverages:** The trend of incorporating floral flavors in beverages taps into the growing consumer interest in unique and natural flavors, providing an opportunity for companies to differentiate their products. - **Collaborations with Local Artists and Botanists:** Partnering with local artists and botanical experts to design and develop unique beverage offerings can create a sense of authenticity and local pride, attracting consumer attention and loyalty. ### Who This Affects Most - **Alcoholic Beverages:** The alcoholic beverage industry can leverage limited edition and floral-inspired drinks to attract a wider consumer base and capitalize on growing interest in unique flavors. - **Hospitality:** Hotels, bars, and restaurants can introduce exclusive collaborations with local artists and botanists to create one-of-a-kind beverage experiences that enhance their offerings and attract customers. - **Food and Beverage Retail:** Retailers in the food and beverage industry can showcase and market limited edition drinks with unique flavors, appealing to consumers looking for new and exciting taste experiences. ## Related on Trend Hunter - [K-Pop Star-Backed Lagers](https://www.trendhunter.com/trends/kpop-starbacked-lager.md) - [CGI-Generated Brand Updates](https://www.trendhunter.com/trends/tiger-beer-1.md) - [Beer-Cooled Summer Jackets](https://www.trendhunter.com/trends/tiger-summer-puffer.md) - [Floral Rice Lagers](https://www.trendhunter.com/trends/rice-lager.md) - [Delectably Tropical Mango Beers](https://www.trendhunter.com/trends/mango-beer.md) - [Tiger-Themed AR Cocktails](https://www.trendhunter.com/trends/limited-edition-cocktail.md) - [Tumeric-Based Hibiscus Lemonades](https://www.trendhunter.com/trends/golden-tiger.md) - [Cactus-Infused Craft Lagers](https://www.trendhunter.com/trends/cactus-craft-lager.md) - [Fragrance-Inspired Cafes](https://www.trendhunter.com/trends/onitsuka-tiger-pop-up-cafe.md)