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# Tiger-Inspired Design Identities
Tiger in a Museum is a Multidisciplinary Event Series

By Kalin Ned | Published 2019-09-03 | Marketing
Source: Trend Hunter, https://www.trendhunter.com/trends/tiger-in-a-museum
References: [behance.net](https://www.behance.net/gallery/83900255/TIGER-IN-A-MUSEUM) & [de-form.hu](https://de-form.hu)

A [Tiger](https://www.trendhunter.com/trends/tiger-archives) in a Museum is a playful concept that is tied to a popular saying -- “A Tiger in a museum is a tiger in a museum and not a tiger.” It is also an event series that is closely tied to the dynamic relationship between “museum, book, and reading,” deciphering between what is real and what is an artifact injected into the world of the institution.

The series is a joint effort from the MaDok -- a program that is run by the [Museum of Ethnography](https://www.trendhunter.com/trends/museum-foyer), and LUMEN Café. To gain traction and draw attention to the educational series, the founders of the experience tapped the graphic expertise of Budapest-based studio de_form. The imagery is reminiscent of the intricate blue illustration one would find on ornamental ancient vases.

## Trend Insights (Trend Hunter)

- Score: 2.5/10
- Popularity: 49% | Activity: 19% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Branding](https://www.trendhunter.com/branding)

## Key Themes

### What Makes This Trend Stand Out

- **Multidisciplinary Event Series:** Creating an event series that combines multiple disciplines can attract a wider audience and provide unique experiences.
- **Graphic Design Integration:** Integrating graphic design into events or experiences can enhance the visual aesthetics and create an immersive atmosphere.
- **Challenging Reality Perception:** Designing experiences that challenge perceptions of reality can be a unique and disruptive concept in the entertainment industry.

### Sectors Adopting This

- **Museum Industry:** Museums can explore new and creative ways to engage with their audience and offer immersive experiences through the integration of different disciplines.
- **Graphic Design Industry:** Graphic design studios can expand their services to provide creative solutions for event designs and immersive experiences.
- **Entertainment Industry:** Incorporating unique experiences that challenge perceptions and provide immersive atmospheres can be a disruptive concept in the entertainment industry.

## Related on Trend Hunter

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- [Textile Pattern Showcasings](https://www.trendhunter.com/trends/ikea-museum-magical-patterns.md)
