# Retro-Informed Graphic Tees NOAH Celebrates Tiger Hood in the New Seasonal Capsule By Amy Duong | Published 2019-03-06 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/tiger-hood References: [hypebeast](https://hypebeast.com/2019/3/noah-tiger-hood-neighborhood-golf-association-tee-shirt-collab) & [noahny](http://noahny.com/) NOAH works in collaboration with Nicolas Heller, a filmmaker based in New York, to celebrate a local icon Patrick Barr who is better recognized as Tiger Hood. He is an admirer of photography and street golf. The duo translates those passions into a series of graphic tees. Heller's 'Neighborhood Golf Association' documentary follows Hood's decade on the New York streets, capturing thousands of images from the 90s and the 00s. This preserves a memory of the eras and it showcases his photo archives, as well as a snapshot of how Heller and Hood first met. The tees honor these stories of the past, adorning shirts in a color palette of white and navy blue, and highlighting a print created by artist Bill Rebholz as well. The tees are now available for purchase at the Project Farmhouse in New York. ## Trend Insights (Trend Hunter) - Score: 4.9/10 - Popularity: 85% | Activity: 53% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, South America, Europe, Asia, Africa ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Sports](https://www.trendhunter.com/sports) ## Key Themes ### What Makes This Trend Stand Out - **Retro-inspired Graphic Tees:** Disruptive innovation opportunity: Create a line of vintage-inspired graphic tees that pay homage to local icons and their unique passions. ### Sectors Adopting This - **Fashion Retail:** Disruptive innovation opportunity: Introduce a new collection of graphic tees that blend retro aesthetics with contemporary designs in the fashion retail industry. - **Film and Documentary:** Disruptive innovation opportunity: Produce documentaries that explore the stories and passions of local icons, using fashion collaborations as a medium to celebrate their legacies. - **Art and Design:** Disruptive innovation opportunity: Collaborate with artists to create unique prints and designs for graphic tees, showcasing their creativity and expanding their reach in the art and design industry. ## Related on Trend Hunter - [Summer-Ready Refined Apparel](https://www.trendhunter.com/trends/noah-3.md) - [Nocturnal Golfwear Drops](https://www.trendhunter.com/trends/midnight-driving-club.md) - [Golf-Centric Fashionable Collections](https://www.trendhunter.com/trends/gold-capsule.md) - [Collaborative Winterized Apparel Series](https://www.trendhunter.com/trends/noah-and-barbour.md) - [Collab Golf Culture Capsules](https://www.trendhunter.com/trends/hypegolf-japan.md) - [Collaboration Canned Tea Fashions](https://www.trendhunter.com/trends/arizona-iced-tea-and-golf-wang.md) - [Archive Graphic Tees](https://www.trendhunter.com/trends/dover-street-market-x-nike.md) - [Sneaker-Inspired Graphic T-Shirts](https://www.trendhunter.com/trends/panda-dunk-tshirts.md) - [Villain-Inspired Graphic Streetwear](https://www.trendhunter.com/trends/saint-mxxxxxx.md)