# Luxury Charms Tiffany Shopping Bag and Taxi Pendants By Rose A. Valenta | Published 2007-12-23 | Luxury Source: Trend Hunter, https://www.trendhunter.com/trends/tiffany-charms References: [tiffany](http://www.tiffany.com/Shopping/Item.aspx?sku=GRP01362&mcat;=&cid;=&search_params=s+3-p+2-c+-r+101424400+101323351-x+-n+6-ri+-ni+0-t+&search=1) This exquisite charm pendant designed by [Tiffany](http://www.tiffany.com/Shopping/Item.aspx?sku=GRP01362&mcat=&cid=&search_params=s+3-p+2-c+-r+101424400+101323351-x+-n+6-ri+-ni+0-t+&search=1)features an 18K gold shopping bag and taxi on a 16" chain. All pieces can be purchased separately, the shopping bag charm at $1,500; taxi charm at $1,400; and the gold chain at $150. **Implications** - Despite economic uncertainty, many affluent consumers still desire opulence. Less flashy charms like these charms from Tiffany let the rich consumer display his or her affluence in a way that is discreet, but still allows for a feeling of luxury. Given the state of the economy, conspicuous consumption can be deemed distasteful; as such, understated luxury goods may be the answer. ## Trend Insights (Trend Hunter) - Score: 4.6/10 - Popularity: 56% | Activity: 75% | Freshness: 8% - Audience gender: 30% men, 70% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Luxury](https://www.trendhunter.com/luxury) > [Ultra Luxury](https://www.trendhunter.com/ultraluxury) ## Key Themes ### Key Themes Behind This Trend - **Discreet Luxury:** Opulent but understated luxury goods offer a way for affluent consumers to display their wealth discreetly. - **Less Flashy Charms:** Tiffany's charms provide a subtle way for wealthy consumers to showcase their affluence without being flashy. - **Opulence in Uncertain Times:** Despite economic uncertainty, many affluent consumers still desire luxury, but prefer more discreet forms of opulence. ### Where This Applies - **Jewelry:** The jewelry industry can tap into the growing demand for luxury products that are understated and less flashy. - **Fashion:** Fashion brands can explore understated luxury trends and incorporate them into their designs to cater to affluent consumers. - **Retail:** Retailers can offer a range of opulent but discreet luxury goods to attract affluent consumers who seek a more subtle way to display their wealth. ## Related on Trend Hunter - [Diamond-Encrusted Car Clocks](https://www.trendhunter.com/trends/race-car-clock.md) - [Luxury Jewelry-Brand Digital NFTs](https://www.trendhunter.com/trends/nftiff.md) - [Luxury Time Sculptures](https://www.trendhunter.com/trends/airways-diamond-edition.md) - [Collectible Shopping Bag Charms](https://www.trendhunter.com/trends/amuseables-space-nk-bag-charm.md) - [Beverage-Inspired Charms](https://www.trendhunter.com/trends/catbird-x-sofia.md) - [Adventure-Inspired Jewelry Collections](https://www.trendhunter.com/trends/high-jewelry-collection1.md) - [Holiday Charm Collections](https://www.trendhunter.com/trends/pandoras-moveable-holiday-charm.md) - [Lunar New Year-Inspired Jewelry](https://www.trendhunter.com/trends/lunar-new-year-collections.md) - [Crystallized Bottle Bag Charms](https://www.trendhunter.com/trends/peroni.md)